Bulls vs Bears
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Bilibili Inc has a consensus price target of $30.27 based on the ratings of 18 analysts. The high is $120 issued by Baird on August 18, 2023. The low is $13 issued by Bernstein on August 23, 2024. The 3 most-recent analyst ratings were released by Morgan Stanley, Citigroup, and JP Morgan on April 13, 2026, March 27, 2026, and March 17, 2026, respectively. With an average price target of $31 between Morgan Stanley, Citigroup, and JP Morgan, there's an implied 40.08% upside for Bilibili Inc from these most-recent analyst ratings.
1calculated from analyst ratings
The latest price target for Bilibili (NASDAQ:BILI) was reported by Morgan Stanley on April 13, 2026. The analyst firm set a price target for $31.00 expecting BILI to rise to within 12 months (a possible 40.08% upside). 15 analyst firms have reported ratings in the last year.
The latest analyst rating for Bilibili (NASDAQ:BILI) was provided by Morgan Stanley, and Bilibili upgraded their overweight rating.
The last upgrade for Bilibili Inc happened on April 13, 2026 when Morgan Stanley raised their price target to $31. Morgan Stanley previously had an equal-weight for Bilibili Inc.
The last downgrade for Bilibili Inc happened on July 28, 2025 when JP Morgan changed their price target from $21 to $24 for Bilibili Inc.
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of Bilibili, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for Bilibili was filed on April 13, 2026 so you should expect the next rating to be made available sometime around April 13, 2027.
While ratings are subjective and will change, the latest Bilibili (BILI) rating was a upgraded with a price target of $25.00 to $31.00. The current price Bilibili (BILI) is trading at is $22.13, which is out of the analyst’s predicted range.
Browse analyst ratings and price targets on all stocks.
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| Buy Now | Get Alert | ||||||
|---|---|---|---|---|---|---|---|
| 04/13/2026 | Buy Now | 40.08% | Morgan Stanley | $25 → $31 | Upgrade | Equal-Weight → Overweight | Get Alert |
| 03/27/2026 | Buy Now | 22.01% | Citigroup | $27 → $27 | Upgrade | Neutral → Buy | Get Alert |
| 03/17/2026 | Buy Now | 58.16% | JP Morgan | $27 → $35 | Upgrade | Neutral → Overweight | Get Alert |
| 11/28/2025 | Buy Now | 40.08% | B of A Securities | $32 → $31 | Maintains | Buy | Get Alert |
| 11/18/2025 | Buy Now | 22.01% | JP Morgan | $24 → $27 | Maintains | Neutral | Get Alert |
| 11/14/2025 | Buy Now | 22.01% | Citigroup | $25 → $27 | Maintains | Neutral | Get Alert |
| 11/14/2025 | Buy Now | 31.04% | Benchmark | $28 → $29 | Maintains | Buy | Get Alert |
| 10/23/2025 | Buy Now | 44.6% | Bernstein | $28 → $32 | Maintains | Outperform | Get Alert |
| 10/14/2025 | Buy Now | 62.81% | Macquarie | → $36.03 | Initiates | → Outperform | Get Alert |
| 08/22/2025 | Buy Now | 26.53% | Barclays | $25 → $28 | Maintains | Overweight | Get Alert |
| 08/22/2025 | Buy Now | 26.53% | Benchmark | $30 → $28 | Maintains | Buy | Get Alert |
| 07/28/2025 | Buy Now | 8.45% | JP Morgan | $21 → $24 | Downgrade | Overweight → Neutral | Get Alert |
| 07/17/2025 | Buy Now | 22.01% | B of A Securities | $25 → $27 | Maintains | Buy | Get Alert |
| 07/08/2025 | Buy Now | 26.53% | Bernstein | → $28 | Initiates | → Outperform | Get Alert |
| 05/21/2025 | Buy Now | 1.67% | HSBC | $21.5 → $22.5 | Upgrade | Hold → Buy | Get Alert |
| 02/21/2025 | Buy Now | 35.56% | Benchmark | $24 → $30 | Maintains | Buy | Get Alert |
| 02/21/2025 | Buy Now | 12.97% | Barclays | $24 → $25 | Maintains | Overweight | Get Alert |
| 11/18/2024 | Buy Now | 8.45% | Barclays | $19 → $24 | Maintains | Overweight | Get Alert |
| 11/15/2024 | Buy Now | 8.45% | Benchmark | $16 → $24 | Maintains | Buy | Get Alert |
| 11/12/2024 | Buy Now | -5.11% | Mizuho | $17 → $21 | Maintains | Outperform | Get Alert |
| 10/25/2024 | Buy Now | 1.67% | B of A Securities | $19 → $22.5 | Maintains | Buy | Get Alert |
| 09/03/2024 | Buy Now | -14.14% | B of A Securities | $18 → $19 | Maintains | Buy | Get Alert |
| 08/23/2024 | Buy Now | -41.26% | Bernstein | $12 → $13 | Maintains | Market Perform | Get Alert |
| 08/23/2024 | Buy Now | -14.14% | Barclays | $14 → $19 | Upgrade | Equal-Weight → Overweight | Get Alert |
| 08/22/2024 | Buy Now | -18.66% | Nomura | → $18 | Upgrade | Neutral → Buy | Get Alert |
| 06/18/2024 | Buy Now | -5.11% | JP Morgan | → $21 | Upgrade | Neutral → Overweight | Get Alert |
| 05/31/2024 | Buy Now | -18.66% | UBS | $11.9 → $18 | Upgrade | Neutral → Buy | Get Alert |
| 05/24/2024 | Buy Now | -27.7% | Benchmark | $15 → $16 | Maintains | Buy | Get Alert |
| 05/24/2024 | Buy Now | -36.74% | Barclays | $10 → $14 | Upgrade | Underweight → Equal-Weight | Get Alert |
| 05/10/2024 | Buy Now | -24.08% | CLSA | $12.2 → $16.8 | Upgrade | Outperform → Buy | Get Alert |
| 05/10/2024 | Buy Now | -23.18% | Mizuho | $15 → $17 | Maintains | Buy | Get Alert |
| 03/11/2024 | Buy Now | -43.52% | Citigroup | $18 → $12.5 | Downgrade | Buy → Neutral | Get Alert |
| 03/11/2024 | Buy Now | -50.29% | JP Morgan | $10 → $11 | Upgrade | Underweight → Neutral | Get Alert |
| 03/08/2024 | Buy Now | -32.22% | Benchmark | $21 → $15 | Maintains | Buy | Get Alert |
| 03/08/2024 | Buy Now | -32.22% | Mizuho | $16 → $15 | Maintains | Buy | Get Alert |
| 01/17/2024 | Buy Now | -27.7% | Mizuho | $18 → $16 | Maintains | Buy | Get Alert |
| 12/04/2023 | Buy Now | -40.35% | UBS | $22 → $13.2 | Downgrade | Buy → Neutral | Get Alert |
| 11/30/2023 | Buy Now | -5.11% | Benchmark | $35 → $21 | Maintains | Buy | Get Alert |
| 11/30/2023 | Buy Now | -29.51% | Goldman Sachs | $17.4 → $15.6 | Maintains | Neutral | Get Alert |
| 11/30/2023 | Buy Now | -54.81% | Barclays | $15 → $10 | Downgrade | Equal-Weight → Underweight | Get Alert |
| 10/12/2023 | Buy Now | -21.37% | Goldman Sachs | $19.6 → $17.4 | Maintains | Neutral | Get Alert |
| 08/21/2023 | Buy Now | -32.22% | Barclays | $16 → $15 | Maintains | Equal-Weight | Get Alert |
| 08/18/2023 | Buy Now | -0.59% | UBS | $23 → $22 | Maintains | Buy | Get Alert |
| 08/18/2023 | Buy Now | 58.16% | Benchmark | → $35 | Reiterates | Buy → Buy | Get Alert |
| 08/18/2023 | Buy Now | 442.25% | Baird | $140 → $120 | Maintains | Neutral | Get Alert |
| 07/27/2023 | Buy Now | -41.26% | JP Morgan | → $13 | Downgrade | Overweight → Equal-Weight | Get Alert |
| 07/25/2023 | Buy Now | -27.7% | HSBC | $17 → $16 | Maintains | Hold | Get Alert |
| 06/08/2023 | Buy Now | 3.93% | UBS | $35 → $23 | Maintains | Buy | Get Alert |
| 06/05/2023 | Buy Now | 58.16% | Benchmark | → $35 | Reiterates | Buy → Buy | Get Alert |
| 06/02/2023 | Buy Now | 58.16% | Benchmark | → $35 | Reiterates | Buy → Buy | Get Alert |
| 06/02/2023 | Buy Now | 12.97% | B of A Securities | $28 → $25 | Maintains | Buy | Get Alert |
| 06/02/2023 | Buy Now | 8.45% | Citigroup | $28 → $24 | Maintains | Buy | Get Alert |
| 06/02/2023 | Buy Now | -23.18% | HSBC | $22 → $17 | Maintains | Hold | Get Alert |