Benzinga’s Investor Relations Marketing serves executive and investor relations professionals at an array of company sizes. With an intense focus on retail investors, there is no better destination to craft a narrative and reach an engaged, organic audience.

Investor Relations Marketing Approach

Marketing Strategy Creation

Your story deserves to be told. 15,000,000 retail investors trust Benzinga for information because our expertise in market story telling and communication of information. When working with Benzinga, we will serve as your editor, writer, video team and most importantly, distribution channel.

Expertise and Reputation
With a solid reputation as a trusted source of financial news and analysis has been built through the publication of over one million stories. Our team consists of seasoned professionals with deep expertise in finance, communications, and digital marketing. This collective knowledge results in strategic guidance tailored to each client’s unique goals and challenges.

Proactive Investor Outreach
Benzinga goes beyond traditional investor relations by proactively reaching out to key stakeholders through digital channels, webinars, and virtual events. This proactive engagement helps companies enhance their visibility, attract new investors, and strengthen existing relationships.

Customized Solutions

We understand that one size does not fit all in investor relations. Your program will consist of customized solutions that address specific needs such as investor targeting, messaging optimization, and crisis communications. Whether it’s organizing virtual investor meetings or crafting compelling presentations, our tailored approach ensures maximum impact and relevance.

Highly Targeted Display

Highly Targeted Display advertising service delivers your ads to a precisely defined audience using advanced targeting techniques. By harnessing Benzinga’s extensive financial and market data, your ads reach users who guaranteed to be in your target demographics.

Sponsored Content

Our Sponsored Content allows businesses to publish custom articles, features, or reports that seamlessly blend with Benzinga’s editorial content. This service provides a platform for your brand to share valuable insights, industry news, or thought leadership in a format that engages our audience while promoting your products or services.

Video Creations and Content

With the help of our top of the line video creation and content provides businesses with professionally produced video content tailored to their needs. This service includes everything from concept development and scriptwriting to filming, editing, and distribution. Designed to showcase your brand’s message, products, or services, these videos are optimized for engagement and impact across various platforms.

Audience Engagement

Our renowned business & marketing coverage can help your business enhance audience engagement by delivering highly targeted and compelling content that resonates with the right audience. Using advanced data analytics and strategic placement, our tailored approach will ensure a seamless boost in engagement.

our testimonals

Hear first-hand from our valued customers what they think about working with us

“Our collaboration with Benzinga has enhanced our ability to develop and distribute relevant content across the financial markets eco-system.”

Their syndication model has helped us drive scale and tailor relevant news for the broker-dealer and retail investment communities.

KRISTIE
HARKINS

Chief Marketing Officer | OTC Markets

“We’ve worked with many groups at this point, each of them promising to help tell our story. However, we’ve found that many of them struggle with quality and coherency of their content. We have been very pleasantly surprised with the Benzinga team; quality writing, great video summaries, and a very responsive and customer oriented team. Simply a great experience”

Their syndication model has helped us drive scale and tailor relevant news for the broker-dealer and retail investment communities.

E. Brandon
Robinson

CEO | New Horizon Aircraft (MZ Group IR)

"Our partnership with Benzinga has been consistently fruitful."

Their content, both on Benzinga.com and our own properties, has helped broaden the awareness, and understanding of our products to an audience of sophisticated traders and investors. Their diligence when it comes to staying on top of market trends, willingness to conduct interviews, and communication has made working with Spencer and Chris a true pleasure.