o 2013 retail sales up 15 percent year-to-date, as share grows across entire
Ford lineup of cars, utilities, trucks and electrified vehicles
o Strong growth driven by western and southeastern regions of United States
o Ford brand expects to sell more than 2.4 million vehicles for 2013
o Ford brand sales lead through November increases to 396,041 units over
second-place Toyota brand
With more than 2.4 million vehicles sold, Ford expects to retain its title as
best-selling vehicle brand in North America in 2013, and has widened its lead
over Toyota.
(Photo: http://photos.prnewswire.com/prnh/20131230/DE38812 )
"The great news is that we are not overly reliant on any one segment – we're
seeing double-digit sales growth in cars, trucks and utilities," said John
Felice, vice president, U.S. marketing, sales and service. "The Ford brand has
had more retail share growth than any other brand in the country, with our
most significant gains coming from import-dominated coastal markets. With 16
launches next year, we're looking to keep our sales momentum going."
For the full year in 2012, the Ford brand lead over Toyota totaled 329,677
vehicles. While December sales are not finalized, Ford expects that number to
grow substantially. Through November, Ford's lead over Toyota has widened to
396,041 vehicles.
Retail sales
Ford brand retail sales are up 15 percent through November of this year,
compared to 12 percent for the brand overall. The strongest retail sales
growth is coming from the traditionally import-dominated western and
southeastern regions of the country. Ford retail sales are up 23 percent in
the West, while Southeast region sales are up 18 percent.
Ford brand retail sales are expected to surpass 1.7 million vehicles in 2013,
which makes this the company's best retail sales performance in six years.
Passenger car retail sales will surpass 600,000 vehicles – the highest volume
since 2000.
Growth in all segments
Ford Fiesta set a new sales record in 2013, with a projected 70,000-plus
vehicles sold, while Ford Fusion had its best year ever, with sales expected
to exceed 290,000 vehicles.
Ford is the best-selling utility brand for the third straight year, outselling
the second-place brand by more than 30 percent. Sales of Ford utility vehicles
are up 10.3 percent, to 621,652 units. Ford Escape leads this increase; Escape
is projected to sell more than 300,000 units – its best-ever year since
launching in 1999. Ford Explorer is up about 15 percent, and is expected to be
the best-selling midsize utility vehicle in the United States for 2013. This
will be the best year for Ford utility vehicle sales since 2004.
Ford brand hybrid vehicle sales are expected to exceed 80,000 vehicles this
year, nearly triple the total in 2012, making 2013 the company's best-ever
hybrid vehicle sales year. The all-new Ford C-MAX hybrid lineup is drawing
nearly half of its customers from import brands.
An improved U.S. economy and an increase in home construction starts have
helped boost Ford F-Series pickup to another sales crown as the nation's
best-selling truck for 37 straight years. With 688,810 sales through November,
F-Series will be the overall best-selling vehicle in America for the 32^nd
year.
About Ford Motor Company
Ford Motor Company (NYSE: F), a global automotive industry leader based in
Dearborn, Mich., manufactures or distributes automobiles across six
continents. With about 180,000 employees and 65 plants worldwide, the
company's automotive brands include Ford and Lincoln. The company provides
financial services through Ford Motor Credit Company. For more information
regarding Ford and its products worldwide, please visit
http://corporate.ford.com.
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