Ioana Niculcea leads Partnerships for Citi Digital Assets. In this capacity, she drives Citi’s digital client engagement approach and works to operationalize such opportunities via partnerships and solution co-development with investor and corporates clients, as well as digital innovators. Prior to this role Ioana built and led the Fintech and Digital practice within Citi Markets Business Advisory Services team, a strategy consultancy team advising the C-suite of Citi Markets institutional investment manager clients.

In her pre-Citi career, Ioana developed strategic partnerships and investments with FinTech companies at JPMorgan. She also worked in strategy consulting for Monitor Deloitte and in macroeconomics at the International Monetary Fund. Ioana holds a BA in Economics from the University of Virginia and an MBA from Harvard Business School.