With over ten years of cannabis leadership experience, Patricia Rosi is widely recognized as a top female executive in the industry and a sought-after advisor on strategy, management, and consumer trends. Before joining Acreage in 2020, she was the CEO of Wellness Connection of Maine, the state’s leading, vertically-integrated cannabis operator. Throughout her tenure, Patricia established the company’s operations comprising four state-licensed dispensaries, and state-of-the-art cultivation, processing, and manufacturing facilities. Originally from France, Patricia brings decades of experience as a creative leader at international advertising networks for CPG clients such as Danone, Kraft, and Procter and Gamble. At Acreage, she oversees the Marketing and Innovation team and the planning, development, and execution of marketing initiatives, corporate communications, and innovation strategies.