Rachel is a founding board member for the Cannabis Media Council and lead for the first industry standard report for advertising cannabis related products and services: “Full Spectrum: Guidelines for Responsible Use.” Her career as a marketing leader includes experience with small brands and MSOs within the cannabis industry. Prior to cannabis, she worked for brands like Blue Moon, McDonald’s and Skittles. She attended Kellogg School of Management for her MBA, which led her to Chicago where she lives. Follow Rachel on Instagram @ms_cannacurious and reach out directly at rachel@cannabismediacouncil.com