Best E-Commerce Website Builders

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Contributor, Benzinga
March 31, 2021

Most buyers are active online, so it’s a necessity for all businesses to be available on the web with the most user-friendly site. 

Whether you have just started up a business or are an experienced business owner, a good selection of website builders is a wise step towards creating a website effortlessly. Get started now with our list of the best e-commerce website builders.

What are the Benefits of Ecommerce Website Builders?

Apart from zero coding and time-saving, e-commerce website builders have many other reasons for their popularity. Here are a few reasons why you need an e-commerce website builders:

High Traffic Support 

High traffic to any website may lead to an hour of downtime, a 404 error or a slow page loading. An e-commerce website can’t afford such an outcome under any condition. E-commerce website builders are experienced in handling seasonal sales cycles. You can count on additional support under critical conditions.

Modern Payment Options 

E-commerce website builders allow you to integrate with top digital wallets such as Apple Pay, Amazon Pay, PayPal and other payment options. These latest payment options enable them to make payments per their convenience and attract a critical mass of users.

Personalization

A website with personalized touch helps in branding. The feature fuels your business in many ways. 

It even lets you create your version of the web pages and upload customized banners. You can also connect your social media business accounts with the website and add a custom domain.

What Factors Make a Good E-commerce Website Builder?

While there are many eCommerce website builders available in the market, not all can be considered the best. To filter to best one out, here are some factors you can consider:

Value for Money

Many website builders come with freemium versions. It’s a good option for those who have just started up their business online or have a small company to handle. 

There are also premium versions that offer helpful features for enterprise-level websites and costs accordingly. Go for comprehensive research to determine which platform provides a greater value for money.

Security

As e-commerce websites deal with online transactions, the security must be up to the industry standards. It’s an essential factor to earn customers' trust. Look at all the security features an e-commerce website builder offers to make any transaction safe and secure.

Scalability

As a business person, you should be ready to scale your technological infrastructure when your business grows. A better e-commerce website builder must scale as your business grows and provide support when you upgrade your online store.

Easy-to-Use Designs Across All Platforms

Every business owner wants their store to look impressive and appear better than competitors. Any builder should provide an array of themes to create a great experience. The theme and design must also maintain similarity across all the platforms, be it mobile, tablet or desktop. It’s a plus if there is a minimal learning curve to design a site.  

User Experience

User experience matters when you want customers to stay on your webpage. The design you create must have easy navigation and clear page information. A reliable e-commerce website builder always keeps these factors in mind.

The Best Ecommerce Website Builder

There are several website builders available in the market. Here are some of our top picks.

1. Best for Open Source: WooCommerce 

WooCommerce is best known as an open source e-commerce website builder.

It’s not an independent website builder but a WordPress plugin used to add e-commerce features to a website. It distinguishes itself from others in many ways, such as inventory and tax management, secure payments and shipping integrations. 

You can extend its feature using thousands of WordPress plugins, themes and various extensions built just for WooCommerce. If you have to make advanced changes to your store, you can get in touch with WooCommerce's large developer pool.

WooCommerce is a free-to-use platform.

2. Best for Brand-Conscious Businesses: Squarespace

Squarespace is the best for brand-conscious businesses.

The list of beautiful and award-winning templates makes Squarespace one of the best choices for businesses concerned with the aesthetics and functionality of their e-commerce website. 

Squarespace has a robust suite of inventory and analytics tools to help you place yourself better to your customers. A list of its features includes subscription selling, advanced shipping, cart recovery and order management. It also has an app store to add functionality and features to improve your website experience. 

Compared to other premium website builders, Squarespace plans are cheaper. Its starter e-commerce plan subscription will set you back just $26 every month.

3. Most Affordable: Shopify

Shopify is the best for affordable pricing and beautiful designs.

It offers a comprehensive solution at a lower price. From hosting to website design to customer engagement, Shopify does it all. You can pick from hundreds of professional templates. 

It also has several built-in features like SSL certifications, domain hosting and abandoned shopping cart recovery. You can integrate with over 100 payment gateways from around the world using Shopify. It includes Bitcoin, PayPal and Shop Pay. There is also an incredible range of 4,000 free Shopify apps to enhance your store's functionality.

Pricing starts from $29 per month.

4. Best for Professional Sites: Wix 

Wix is best for creating professional-looking static websites.

It’s a superb builder software to deliver a streamlined experience. There is a drag-and-drop feature to create an online store of your choice. It offers customizable templates, domain name registration and web hosting to help you get online with ease. 

With Wix, you can build an e-commerce website for free, but you can’t sell anything until you get a paid plan. Some of the other features include tracking orders, accepting online payments, selling on multiple channels and building abandoned cart campaigns.

The pricing for the most basic plan is $18 per month.

5. Best Free Site Builder: Weebly 

Weebly is the best free online e-commerce builder for small businesses.

Powered by Square, the creators of Weebly designed the platform for small- to medium-sized businesses. A website created on this platform doesn't need much maintenance, so many new online e-commerce businesses begin with Weebly. 

Weebly allows you to build for free, but you can't use your domain name until you buy a paid plan. It has an easy-to-use and management platform for controlling inventory and orders. The website created is also mobile-optimized.

Weebly comes with a free plan and includes paid plans starting as low as $5 per month when paid annually.

Build an Unparalleled E-Commerce Experience

Every visitor to an e-commerce site notices the speed, reliable service and flexible payment options a business offers. 

With the around-the-clock tech support and a slew of features, an e-commerce website builders can help you create a site that your customer will love to explore.

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