As an investor, you may be trying to decide between a haven precious metal, such as gold and a high-growth technology stock, such as NVIDIA. Which is the better investment: NVIDIA stock or gold?
While inflation is down and further interest rate cuts are anticipated, uncertainty looms over the U.S. economy, leaving investors to question whether to go on the offensive in the stock market or play defense. This article discusses the advantages and risks of investing in NVIDIA stock or gold to help you decide which might be the right investment for you.
Understanding Gold Investments
Gold is one of the oldest known metals and has been highly valued for thousands of years. The first coinage of gold took place around 600 BCE in Lydia, now modern-day Turkey, standardizing trade and securing gold’s place in economies worldwide.
Today, investors seek after gold for its store of value and as a haven. The yellow metal holds its value, and it is the preferred precious metal for diversifying an investment portfolio.
Amid economic uncertainty and market volatility, investors buy gold as a hedge against inflation. As inflation rises, the value of the dollar drops. But the value of gold typically rises.
You can invest in gold in several ways:
- Gold bullion: Purchasing physical gold bars and coins
- Gold mining stocks: Owning the stock of mining companies
- Gold exchange-traded products: Buying an exchange-traded fund or exchange-traded note
- Gold futures and options: Setting a price to buy gold in the future
Gold is an alternative investment – an asset other than stocks, bonds or cash equivalents – that you can consider in determining your investing strategies.
Understanding NVIDIA Investments
NVIDIA Corp. (Nasdaq: NVDA) is a leading technology company renowned for its computer graphics processing, chipsets and related multimedia software. Founded by Jensen Huang, Chris Malachowsky and Curtis Priem in 1993 to bring 3D graphics to gaming and multimedia, the company’s core businesses now include graphics processing units (GPUs), artificial intelligence (AI) and data centers.
NVIDIA is a major player in the tech industry through partnerships with Microsoft and Apple and since its pivot to designing chips to accelerate computing to process data for generative AI, NVIDIA has provided hardware and software to any company involved in AI.
The company released its GPU that revolutionized gaming in 1999, the same year it went public at $12 per share. In the 2010s, NVIDIA expanded into AI and high-performance computing (HPC). From then to now, NVIDIA’s GeForce GPU has become the standard in gaming, a market NVIDIA dominates with an 80% share.
NVIDIA has grown remarkably in the past few years. Its stock has surged 168.21% over the past 12 months and 2,241% over the past five years. As of Jan. 9, 2025, the NVIDIA market cap was $3.43 trillion.
Comparing Gold vs. NVIDIA
If you’re considering whether to invest in NVIDIA stock or gold, you can compare the stock and precious metal on stability, growth and risk. Here’s a look at how each asset performed in those areas.
Stability
When comparing investment options, stability is an asset’s steadiness – the ability to maintain a consistent value – relative to the market as a whole. Historically, investors have viewed gold as stable. While it is not without its risks, gold is considered a haven because it preserves wealth during inflation and economic uncertainty. The price of gold rose during the global financial crisis of 2008.
By contrast, stocks can be volatile. NVIDIA has performed well over the long term, but stock prices, including the NVDA stock price, are subject to market fluctuations, technological advancements and overall market trends.
In September, sparked by fears of a global economic slowdown, investors around the world sold off shares of NVIDIA, dropping the NVIDIA stock price by 9.5% in one day – a loss of $278.9 billion in company value.
Growth
NVIDIA’s growth since its initial public offering (IPO) in 1999 has been so impressive that investors have come to expect it to continue unabated. Not widely known outside the gaming and technology industries, NVIDIA continued to adapt and innovate with advancements in technology, captivating the market in the 2020s with advancements in gaming, AI and data centers. The NVDA stock price has appreciated 325,875% since its IPO.
While the gold price has climbed over the same period, its appreciation as a stable asset class hasn’t been as breathtaking as that of the NVIDIA stock price. In 1999, the average gold spot price was $278.86 an ounce. It rose to $1,943 in 2023 and hovered around $2,648.39 an ounce in January 2025.
Risk
Investing in gold can be risky, even though it is generally considered a stable investment. The price of gold can be volatile over short periods, it can be impacted by geopolitical and economic factors and physical gold can be expensive to purchase, especially with shipping costs and the expense of storing and insuring it. The precious metal also does not provide any income until it is sold.
NVIDIA is encircled by risk, from operational risks to economic risks to competitive, regulatory and geopolitical risks. Much of NVIDIA’s revenue is concentrated in a few top customers. The company also outsources the manufacturing of its chips to Taiwan Semiconductor Manufacturing (TSMC) and this could pose a geopolitical risk from China.
In China, NVIDIA faces regulatory challenges and the U.S. has restricted the sale of high-power chips in China. The U.S. government also is paying attention to NVIDIA for possible antitrust violations since it leads the AI chip market. A recession could dampen sales if tech companies pull back spending.
Which Investment Holds More Value for the Future?
Market trends, technological advancements and macroeconomic conditions greatly influence the future value of an investment. These factors can shape investor sentiment, impact the profitability of a company and determine overall economic growth.
Market trends include supply and demand, investor sentiment and sector performance. Technological advances could include disruptive innovation, efficiency and the risk of becoming obsolete. Macroeconomic conditions encompass interest rates, inflation, economic growth and government policies.
As an investor, consider diversifying your portfolio to mitigate these risks.
Choosing Between Traditional Safety and High-Growth Potential
If you’re looking to invest in NVIDIA stock or gold, consider the advantages and risks associated with the high potential of NVIDIA stock, the traditional safety of gold and how either set of pros and cons fit your investing goals.
Frequently Asked Questions
Is NVIDIA a good stock buy right now?
A price target set by analysts shouldn’t be your only gauge of whether to buy NVIDIA stock. However, NVIDIA stock closed at $140.11 on Jan. 8 and the mean estimate from analysts is $175.55 per share. Analysts support the estimated price target with optimism about NVIDIA’s prospects to grow earnings in 2025.
What if you invested $1000 in NVIDIA 20 years ago?
You would be a near-millionaire. The Bespoke Investment Group recently calculated the total return over the last two decades on $1,000 invested in 30 stocks, including NVIDIA. That investment on Nov. 25, 2004, would have been worth $944,000 on Nov. 25, 2024.
Is it better to invest in gold or stocks?
While the stock market has historically delivered higher returns than gold, the two investments don’t have to be mutually exclusive. Investing in different asset classes can diversify your portfolio, spreading out risks and potentially improving returns.