Land Flipping: A Guide for Real Estate Investors

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Contributor, Benzinga
August 13, 2023

Real estate investors can buy rental properties, wait for them to appreciate and collect rent each month. Some investors flip homes after fixing them up and sell them at higher prices. While these are popular ways to make money in real estate, it’s also possible to flip land. People can use land to build homes, complexes, farms and other projects. Some real estate investors make good money flipping land, and this guide will share how to get started.

What is Land Flipping?

Land flipping is the process of buying parcels of land at discounts and then reselling them closer to their market value. Since you are only buying land instead of land with a property, land flipping costs less money than house flipping. You also don’t have to worry as much about repairs, maintenance and other expenses associated with real estate properties.

How Flipping Land Works

Land flipping, also known as land investing, involves purchasing undeveloped land properties with the intention of reselling them for a profit. The process typically starts with researching and identifying potential properties that are undervalued or have potential for growth in value. Once a suitable property is identified, the investor will negotiate a purchase price and acquire the land.

After acquiring the land, the investor may improve the property by clearing it, adding utilities, or obtaining permits for development. This enhances the appeal and value of the land, making it more attractive to potential buyers. The investor will then market the property for sale, either through real estate listings, auctions, or direct sales.

When a buyer is found, the investor can sell the land for a higher price than what was paid originally, thereby making a profit. Land flipping can be a lucrative investment strategy, especially if done strategically and with careful research and due diligence.

Land Flipping: Key Aspects

While most real estate investors focus on properties, land flipping is also a profitable investment opportunity. These are some of the key aspects to know before you get started.

1. Identifying the Right Location

Location is a fundamental component of any real estate investment. Areas with high population growth are more promising since the supply of land remains fixed. Areas near urban centers, transportation hubs, schools and other essential amenities give residents more reasons to stick around.

Market trends can help you make well-timed land purchases and sales. While you can’t time the market with perfect precision, long-term trends impact land values. Population growth and economic indicators like GDP growth and interest rate changes can help you conduct a better analysis.

3. Understanding Zoning Regulations

Zoning regulations impact what type of projects can get constructed on your land. If your land is part of a residential zone, a potential buyer cannot build a mall on that land. More rigid zoning laws result in smaller buyer pools and can make it more difficult to flip your land. Areas with more friendly zoning regulations can make it easier for you to sell your land at a higher value.

4. Conducting Due Diligence

Every investor should assess the land’s condition before making an investment. Some land isn’t suitable for farming due to the type of soil. Other environmental issues can impact your ability to work on a building or a potential buyer’s ability to pursue that path. Investors should also look at the property’s title and boundaries before making an offer.

5. Negotiation with Sellers

Negotiating with a seller can help you secure a more favorable price for land. Informing the seller that you can make an all-cash offer can speed up the process and help you buy land at a discount. You can also compare land in the area and let the seller know how recent land sold in the past. Knowing the market can also improve your negotiating skills. If you are in a buyer’s market, you can point out that you are ready to buy the land and that it may take several months for the seller to find a similar buyer.

Land Flipping Process Step by Step

Now that you know the key aspects of land flipping, it’s time to understand how this investing strategy works. Real estate investors can follow these steps to acquire and flip land.

1. Research and Analysis

Research and analysis help investors find promising land for sale. You don’t want to end up paying too much for land, and a high price tag can limit your profits. Undervalued land is more attractive, and you can find these opportunities by analyzing the local area, population growth and market trends. Investors should consider amenities in the area and the costs of holding onto land, such as property taxes. These costs minimize your profits, but they are manageable in many areas.

2. Financial Planning

A financial plan helps investors save enough money for the down payment and determine the holding costs. Knowing these expenses upfront can help you plan a profitable land flip. Real estate investors can plan their finances on their own, but a financial adviser can offer additional insights. It is important to make sure a potential investment aligns with your financial goals. 

3. Sourcing Land

Now that you know how much you can afford and researched good areas, it’s time to find available land for sale. Online platforms, auctions and local real estate agents can help you find undervalued land. You should receive multiple investment ideas during this step so you do not feel dependent on one investment in the area. Feeling like you have fewer options may tempt you to pay more than you should for a piece of land.

4. Property Evaluation

Once you find multiple land investments, you should evaluate them. Investors look at available amenities, soil, environmental factors and other details when crafting an evaluation. Value is in the eye of the beholder, and investors should have an understanding of how they expect to use the land before committing to it. Flippers should know what type of potential buyer the land may interest before making an investment.

5. Securing Financing

Most people need a loan to acquire property, and land is no exception. You can get a traditional loan or raise funds from a private lender. Real estate investors have also been partnering with fellow real estate investors to make these deals work. Real estate crowdfunding sites make it easier to find a network of investors who can support your acquisition. 

6. Negotiation and Acquisition

Once you secure the financing, you can then reach out to the seller and negotiate a price. You should present a lower offer and see how much money you can save. The seller will likely present a counteroffer. Your negotiation skills can help you save money and ensure a favorable agreement. 

7. Conducting Due Diligence

Every land investor should hire a surveyor before agreeing to acquire a property. A surveyor is similar to a home inspector. The surveyor verifies the land’s boundaries, looks for hazards and checks the land for liens. You don’t want to agree to a deal only to realize that something isn’t right after the money has exchanged hands.

8. Developing a Sales Strategy

Once you acquire the property, you need to find a new buyer. A sales strategy allows investors to convey some of the land’s advantages. Explain how buyers can use your land, such as for a residential development, farming or commercial projects.

9. Marketing and Promotion

A strategy makes marketing and promotion easier. You know what to say and the key talking points for your parcel of land. Investors can use digital marketing, real estate listings, word of mouth and other strategies to reach potential buyers.

10. Negotiating the Sale

The negotiation skills you used to buy the land will come in handy again when it’s time to flip the parcel of land. Highlighting the asset’s unique selling points can make it easier to command a high price for your investment.

11. Closing the Deal

Once you agree on the terms, you can finalize the sale. Gather the necessary legal paperwork and work with a reputable attorney to make the entire process as smooth as possible.

12. Handing Over the Property

The final step is to transfer the right of ownership to the new owner. At this point, the deal has been closed, and both parties are in agreement. 

Risks Associated with Land Flipping

Land flipping has great potential for investors, but like any other investment, it has risks. These are some of the factors to consider before getting into land flipping.

1. Market Volatility

Real estate investments experience price swings. While these swings aren’t as dramatic as growth stock prices, they aren’t smooth sailing either. High volatility and waning economic conditions can force investors to sell their assets at lower prices. Rising interest rates can also become problematic for land investors. Land investors should monitor the market and economic indicators.

2. Zoning and Regulatory Changes

Changes to zoning regulations can impact how potential buyers can use your land. If a zoning law allows for mixed-use land, you can command a higher price point and attract more potential buyers. However, more stringent zoning laws can limit your ability to find new buyers. Some sellers in this situation may have to sell their land at lower prices to attract buyers.

3. Environmental Issues

Environmental factors can hinder projects. Soil erosion and contamination are two of the environmental issues that can limit your ability to find buyers. Land investors should conduct environmental assessments and obtain reports from a surveyor to know what they are getting into before buying a parcel of land.

4. Holding Costs

Your costs don’t go away once you acquire land. It still requires maintenance and utilities, which add to your monthly expenses. You will also have to contend with property taxes since you own more real estate. These holding costs will minimize your profits. Flipping land at a quicker rate minimizes holding costs.

5. Limited Liquidity

Land is not as liquid as other investments. While you can trade stocks in a matter of seconds, it can take several months to find a buyer and complete the sale for a parcel of land. This investment isn’t the most optimal choice for people who urgently need cash and must liquidate their assets to get the necessary funds.

6. Market Saturation

If your land isn’t the only parcel available in the market, buyers can get more picky and use that as leverage in their negotiations. Too many parcels of land on the market can create oversaturation. This scenario may force sellers to reduce their prices. Investors should consider a market’s supply and demand mechanics before making investments.

7. Title and Ownership Issues

Disputes or conflicts in titles and ownership can break a deal or cause delays. Investors should work with reputable title companies and conduct due diligence to mitigate this risk.

Flipping Land for Profits

You can make money by finding undervalued land and flipping it for a profit. However, this investing strategy has risks and isn’t a guarantee. Investors should assess their financial objectives and risk tolerances before allocating capital for parcels of land.

Frequently Asked Questions

Q

How much capital do I need to start land flipping?

A

Valuations vary, but the average cost for an acre of land in the United States is $12,000. You don’t need all that money upfront and can get a loan.

Q

Is land flipping a short-term or long-term investment strategy?

A

Land flipping is a short-term investment strategy. The longer you pay the holding costs, the less profitable the investment will be.

Q

Can I engage in land flipping without prior real estate experience?

A

You can engage in land flipping without prior real estate experience. Make sure you surround yourself with professionals throughout the process.

Marc Guberti

About Marc Guberti

Marc Guberti is an investing writer passionate about helping people learn more about money management, investing and finance. He has more than 10 years of writing experience focused on finance and digital marketing. His work has been published in U.S. News & World Report, USA Today, InvestorPlace and other publications.