Best LinkedIn Courses

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Contributor, Benzinga
June 16, 2020

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LinkedIn is a social networking platform that can help you forge valuable connections. You can connect with future employers, scope out job opportunities and apply directly from the dashboard. If you’re an entrepreneur, the platform is an ideal way to pitch your products or services or attract top prospects seeking what you have to offer. 

If you’re just getting started with LinkedIn or want to boost your knowledge to use the tool more effectively, consider an online course. There are options available for all skill levels at varying price points.

Benzinga is here to help you find a LinkedIn course that fits your needs and budget. 

Leveraging LinkedIn Sales Navigator to Grow Your Business

Leveraging LinkedIn Sales Navigator to Grow Your Business
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LinkedIn Video Creation: A How-to Guide for Busy People

LinkedIn Video Creation: A How-to Guide for Busy People
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LinkedIn Lead Generation Strategies For B2B Sales. Advanced

LinkedIn Lead Generation Strategies For B2B Sales. Advanced
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Quick Look: Best LinkedIn Courses

Take a look at Benzinga’s top picks: 

What Makes a LinkedIn Course Great?

Wondering what makes a LinkedIn course worthy of your money and time? Look for these qualities as you evaluate your options to ensure you select the best fit for your needs and budget. 

Knowledgeable Instructor 

Is the instructor well-versed in LinkedIn? Does the instructor have extensive experience teaching career professionals and business owners how to use the features of the platform more effectively to meet their goals? These are a few questions to ponder as you evaluate the instructors that lead the courses you’re considering.

Visit the facilitator's LinkedIn profile to learn more about his background and experience. It’s also a good idea to read reviews from past and current students to ensure the instructor can teach the material in a way that’s easy to understand. 

Includes Supplementary Resources

You can learn everything you need to know about LinkedIn through lectures. However, you can get even more from a course that includes supplementary resources like articles, quizzes and guided exercises that allow you to apply your newfound knowledge. 

Affordable 

LinkedIn courses are available at all price points. There’s no need to break the bank to acquire the knowledge you need. Start with more affordable classes and work your way up to options with higher enrollment fees as your budget permits. 

Our Top Picks

We researched hundreds of course options to compile our list of top picks from Skillshare and Udemy. The classes are organized by category — beginners, intermediate students and advanced students. There’s also a description and enrollment fee included with each course to help you make an informed decision. 

LinkedIn Courses for Beginners

New to LinkedIn? Consider these beginner courses to get up and running. 

The Basics of LinkedIn | All You Need to GET STARTED!

Beginner • 5 videos • 1.8 hours
The Basics of LinkedIn | All You Need to GET STARTED!
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1. The Basics of LinkedIn | All You Need to Get Started! by Udemy  

Who it's for: Beginners 

Learn the essentials of LinkedIn in just 2 hours with this highly-rated course from Udemy. It’s led by business mentor and online engagement specialist Richard Moore. 

You’ll learn how to build an impactful LinkedIn profile from scratch, develop content that boosts engagement, connect with the right people and build a community of prospects. 

The Basics of LinkedIn | All You Need to Get Started! is divided into 4 segments: 

  • Setting Up Your Profile
  • Content
  • Connections 
  • Community 

Instruction is provided through 2 hours of on-demand video. You will receive a certificate of completion when you finish the course. 

Enroll now

2. How to Build Your LinkedIn Profile for Business, Entrepreneurship, Business, Startups and Freelancers by Skillshare

Who it's for: Beginners

Price: Free

Want to master the basics of LinkedIn but are strapped for time? Look no further than this introductory course from international sales trainer Patrick Dang. It teaches you how to create the perfect LinkedIn profile in just 30 minutes. 

How to Build Your LinkedIn Profile for Business, Entrepreneurship, Business, Startups and Freelancers is comprised of 4 modules: 

  • How to Build Your LinkedIn Profile Intro
  • Optimizing Your LinkedIn Profile
  • Creating An Ideal Customer Profile 
  • Next Steps

There’s no cost to enroll. 

Enroll now

Learn the Basics of LinkedIn in just 30 minutes

Beginner • 10 videos • 0.5 hours
Learn the Basics of LinkedIn in just 30 minutes
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3. Learn the Basics of LinkedIn in Just 30 Minutes

Who it's for: Beginners

Learn the Basics of LinkedIn in Just 30 Minutes is another ideal course for beginners.

It includes 10 video lectures that are categorized by the following topics: 

  • Getting Started – The Basics
  • Updating Your Audience
  • Groups 
  • Searching LinkedIn

Instructor Alastair Banks, director of digital marketing agency Optix Solutions, will teach you how to set up your profile, adjust the appropriate settings, add connections and update your audience. You’ll also learn how to use the search function effectively and find, join and engage in groups. 

Register today to get full lifetime access to the course material. Also, know that a 30-day money-back guarantee is included just in case the class doesn’t quite meet your needs. 

Enroll now

Intermediate LinkedIn Courses

Once you’ve mastered the basics of LinkedIn, move on to these intermediate courses. 

Leveraging LinkedIn Sales Navigator to Grow Your Business

Intermediate • 32 videos • 2.8 hours
Leveraging LinkedIn Sales Navigator to Grow Your Business
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4. Leveraging LinkedIn Sales Navigator to Grow Your Business by Udemy 

Who it's for: Intermediate students 

This intermediate course shows you how to effectively use Sales Navigator to garner more leads. It is presented by the CEO of Social Sales Link and LinkedIn Whisperer Brynne Tillman and caters to business development and sales professionals. 

Leveraging LinkedIn Sales Navigator to Grow Your Business includes the following modules:

  • Chapter 1: Sales Navigator Foundation 
  • Chapter 2: Prospecting Through Search
  • Chapter 3: InMail and Tags
  • Chapter 4: Alerts

Sign up today to get started. It only takes a few minutes of your time and you will have instant access to 32 lectures condensed into 2.5 hours of on-demand video. You will also receive a certificate of completion when you finish the course. 

Have a LinkedIn Sales Navigator subscription before you register. 

Enroll now

5. LinkedIn Marketing, Lead Generation and B2B Sales for LinkedIn for Entrepreneurship, Startups Business by Skillshare 

Who it's for: Intermediate students 

Price: Free

Also facilitated by Patrick Dang, this intermediate course dives into LinkedIn marketing and lead generation. It’s designed to help you capitalize on all the benefits LinkedIn has to offer small businesses and learn how to use it to its full potential. 

LinkedIn Marketing, Lead Generation and B2B Sales for LinkedIn for Entrepreneurship, Startups Business includes 21 video lessons. Prepare to spend a little over 2 hours tuning in to get the most from the course. 

You will learn how to create a profile that speaks to your ideal prospect, reach key influencers for free through groups, effectively use your news feed, build your email list using LinkedIn connections, create a LinkedIn group and so much more. Dang also teaches you how to establish a company page and use articles and blog posts to drive traffic. 

Enrollment is free. 

Enroll now

LinkedIn Video Creation: A How-to Guide for Busy People

Intermediate • 23 videos • 1.2 hours
LinkedIn Video Creation: A How-to Guide for Busy People
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6. LinkedIn Video Creation: A How-to Guide for Busy People by Udemy

Who it's for: Intermediate students 

LinkedIn Video Creation: A How-to Guide for Busy People is the perfect fit for digital marketers and other professionals who want to learn how to create short videos on a budget. 

The course is led by Phil Husbands, CEO of data and BI consultancy Saltare, and includes the following modules: 

  • Preparation
  • Key Techniques
  • Creating Your Video
  • Savings and Publishing Your Video 
  • It’s a Wrap! 

Register today to get instant access to 23 lectures jam-packed into 1 hour of on-demand video and 1 downloadable resource. The enrollment fee also includes a certificate of completion when you reach the finish line. 

You should have basic PowerPoint skills and access to a Mac or Windows PC with Powerpoint installed before you register. 

Enroll now

Advanced LinkedIn Courses

Experienced LinkedIn users who are both professionals and business owners will find these courses useful. 

LinkedIn Lead Generation Strategies For B2B Sales. Advanced

Intermediate • 27 videos • 2.1 hours
LinkedIn Lead Generation Strategies For B2B Sales. Advanced
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7. LinkedIn Lead Generation Strategies for B2B Sales (Advanced) by Udemy 

Who it's for: Advanced students 

Offered by the Digital Life Academy, this advanced course teaches you how to employ lead generation tactics for B2B sales through LinkedIn. It is designed for business development and sales professionals, coaches, freelancers and entrepreneurs who are active users of LinkedIn. 

LinkedIn Lead Generation Strategies for B2B Sales (Advanced) entails 6 primary segments: 

  • Introduction to LinkedIn Marketing Lead Generation Advanced
  • Setting the Foundation to Your LinkedIn Lead Generation B2B Sales Campaign
  • LinkedIn Lead Generation for B2B Sales – Strategy 1: Build Rapport with the Lead
  • LinkedIn Lead Generation for B2B Sales – Strategy 2: 100 Dream Clients Strategy
  • LinkedIn Lead Generation for B2B Sales – Strategy 3: LinkedIn Cold Email Campaign
  • LinkedIn Lead Generation for B2B Sales – Strategy 4: Email Database for Cold Email

Enroll today to unlock 27 lectures condensed into 2 hours of on-demand video. The course also includes 1 article and 1 downloadable resource to enhance your knowledge. 

Enroll now

8. How to Make a Totally Boss LinkedIn Profile (Intermediate/Advanced)

Who it's for: Advanced students

Price: Free

If you have 15 minutes to spare, you can learn how to optimize your LinkedIn profile with this advanced course. How to Make a Totally Boss LinkedIn Profile (Intermediate/Advanced) is the perfect fit for evolving entrepreneurs who want to stand out from the masses on the social platform. 

Digital strategist Elizabeth Rissman breaks the material down into 6 segments:

  • Headline
  • Summary
  • Highlights
  • Recommendations
  • Putting it All Together
  • LinkedIn and Beyond 

By the time you finish the course, you will have a LinkedIn profile that attracts top clients. You will also be eager to ramp up networking efforts and show off your profile to others. 

There’s no cost to enroll. 

Enroll now

Advanced Job Seeking with LinkedIn

Expert • 28 videos • 3.3 hours
Advanced Job Seeking with LinkedIn
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9. Advanced Job Seeking with LinkedIn by Udemy 

Who it's for: Advanced students 

Level up your job search skills with ease. This highly-rated course designed just for job seekers who currently use LinkedIn will show you how. 

Advanced Job Seeking with LinkedIn includes 6 segments: 

  • Profile Improvements
  • Groups 
  • Advanced Searching 
  • Interview Planning and Preparation
  • Effective Communication and Engagement 
  • Pro-Active Job Search Techniques

It’s facilitated by Linkedn Trainer Mark Williams and includes full lifetime access to 3.5 hours of on-demand video and 1 downloadable resource. Plus, you can enroll with confidence knowing the class comes with a 30-day money-back guarantee if you’re unsatisfied for any reason. 

Have a fully-functional LinkedIn account with 100 to 500 connections before you sign up. You should also understand how the social networking platform works. 

Enroll now

Find the Right LinkedIn Course for You

Whether you want to find the perfect job or attract prospects to your business, LinkedIn can lend a helping hand. If you’ve recently started using the platform and want to level up your skills, an online LinkedIn course for beginners is the way to go. Or you can consider intermediate or advanced options to discover even more ways to use the platform more effectively. 

Consider our list of recommendations to help you get started. They are offered at an affordable price point and include supplementary resources to help you get more out of the course. Plus, the instructors are reputable with years of experience using the platform. 

Southern New Hampshire University Online

SNHU Online Offers:

  1. Flexible schedules
  2. Affordable tuition
  3. Online tutoring
  4. Access to electronic research materials
  5. Specialized academic advising
  6. Supportive online community

Learn more at SNHU.