Ladenburg Thalmann raises its price target to $20.25 on Buy-rated LivePerson LPSN on the strength of its LiveEngage platform and recent SaaS M&A valuations.
Ladenburg Thalmann notes, "With the ongoing growth in smart mobile devices, it is becoming more and more important for consumer facing companies to integrate mobile strategies into their
marketing and customer service offerings. This trend is benefiting LivePerson as it has created LP Mobile (with its development partners) geared specially to provide marketers the opportunity to
tie chat into mobile and social networking marketing initiatives."
LPSN closed at $17.21 a share on Tuesday.
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Posted In: Analyst ColorPrice TargetReiterationIntraday UpdateAnalyst RatingsInformation TechnologyInternet Software & ServicesLadenburg Thalmann
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