Apple All The Way: Cupertino Towers As iPhones Take 8 Spots In Top 10 Smartphones

Apple, Inc. AAPL may have had its fair share of problems in 2022 but that didn't stop it from ruling the roost in the smartphone market.

What Happened: Apple took eight spots in the top 10 best-selling smartphones in 2022, a first for a brand, data released by market research firm Counterpoint showed.

Apple’s iPhone 13 was the best-selling smartphone model in 2022, leading in most major markets such as China, the U.K., Germany and France. 

It continued to be the best seller from its launch in Sept. 2021 through August 2022 and saw uptake even after the launch of the next generation of iPhones in Sept. 2022, benefiting from price reductions, Counterpoint said.

iPhone 13 sales were two times as much as the next best-seller, the iPhone 13 Pro Max.

The only non-Apple smartphone in the top 10 list was South Korean electronics giant Samsung’s Galaxy A13 and Galaxy A03.

See Also: Everything You Need To Know About Apple Stock

iPhone 14 Pro Max Surges To Lead:  Following the launch of the iPhone 14 series, Apple’s priciest model, the iPhone 14 Pro Max, quickly took the lead, toppling the iPhone 13 in volume. The iPhone 14 Pro Max was the top-selling smartphone in September, October and November before the iPhone 14 took its spot in December.

Why It’s Important: Apple stuttered in the December quarter, which encompasses the key holiday season, owing to production and demand issues. The company reported its first revenue decline in about three-and-half years as sales of its flagship iPhone fell year-over-year.

Goldman Sachs this week issued Apple a "Buy" rating for the first time in about six years. The firm said investors should be focused on the company’s installed user base and recurring revenue growth from the Services businesses rather than on the revenue headwinds. The firm assigned a $199 price target for Apple, suggesting over 30% upside potential.

Apple closed Tuesday’s session down 1.45% at $151.60, according to Benzinga Pro data.

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