Mendi, the athlete-built, women-owned sports recovery brand, announced Thursday that WNBA player and sports icon, Sue Bird, will be joining their Athlete Ambassador Program.
Bird joins soccer superstar Megan Rapinoe as the second sponsored athlete a part of the program.
Add this to her list of accomplishments, Bird is becoming the first high profile basketball athlete to partner with a cannabis brand. Mendi knows this partnership will legitimize their sports brand as one of the most trusted CBD recovery lines on the market. Bird's legacy in the world of basketball will help Mendi build multi-league partnerships, product feedback, R&D, and testing to become the world’s most trusted CBD sports brand.
“She is a true inspiration for all sports fans,” said Rachael Rapinoe, CEO of Mendi. “Her hard work, dedication, competitiveness, and winning mentality make her a true champion in every aspect of the word.”
Related Links:
Megan Rapinoe: An Advocate Of All Things Progressive
US Women Win 2019 FIFA World Cup Behind Rapinoe's Milestone Goal
Photo by Business Journal Photo, Anthony Bolante, provided by Mendi.
© 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Cannabis is evolving—don’t get left behind!
Curious about what’s next for the industry and how to stay ahead in today’s competitive market?
Join top executives, investors, and industry leaders at the Benzinga Cannabis Capital Conference in Chicago on June 9-10. Dive deep into market-shaping strategies, investment trends, and brand-building insights that will define the future of cannabis.
Secure your spot now before prices go up—this is where the biggest deals and connections happen!
