Investors seeking to buy Stockpile Gift cards can now do it on eBay

Stockpile and eBay Inc EBAY have struck a deal enabling investors, who want to buy Stockpile gift cards, to do it on the online auctioneer's platform. Both the companies see that the move would make it more convenient for investors to access the stock market. As a result of an agreement, eBay became the first e-com firm to provide such a fresh category of digital gift cards. The objective of Stockpile is to offer an easy way to own stock of any company through the purchase of its e-gift cards. Such gift cards could be acquired through credit card or PayPal so that customers could redeem it instantly. At this point, gift cards come in the denominations of $25, $50 and $100 and provide a good tool to buy fractional shares of real stock. Similarly, customers could sell the stock through Stockpile for $0.99. eBay's GM for Gift Cards, Wafa Dahel, said, "We're proud to be one of the first eCommerce companies in the nation to offer gift cards for stock, a new category for eBay. This innovative and unique gifting idea of stock speaks volume to what eBay is about – smart, fun and engaging with our customers." Shares of the company lost $0.31, or 0.99 percent, to $30.89 on Friday.