Say what you want about Donald Trump, but he seems to have social media figured out. His latest move was aimed at millennials and it was a bold one.
The Republican Presidential candidate campaign launched a Snapchat filter, labeled "Debate Day: Donald J Trump vs Crooked Hillary."
The subtle move and callout of Clinton is sure to be shared a considerable amount on the day of the event, and the polls couldn't be closer. The most recent Quinnipiac poll has Hillary Clinton leading by just 1 point at 47 percent.
This isn't the first time a Clinton opponent used a sponsored Snapchat filter to gain momentum during the election. Bernie Sanders used a sponsored Snapchat filter during his campaign to kick off the caucuses in Iowa.
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