Pokémon GO Will Pass Twitter's Daily Active Users Any Day Now

Nintendo Co., Ltd (ADR) NTDOY’s Pokémon GO has exploded as one of the biggest hit apps in history. The app is an augmented reality reinvention of the classic game from the 1990s, and the game's massive global success has already sent Nintendo’s share price surging more than 25 percent in Monday’s trading session on the Tokyo exchange (TYO: 7974).

Traders that saw this hit coming are already booking huge gains. Benzinga reported on June 22 that social media data from TickerTags was suggesting Nintendo had a major hit in the works in Pokémon Go.

Related Link: Pokémon GO Helps Bump Nintendo's Market Cap $9 Billion In 2 Days

To put the game’s popularity in context, Pokémon GO will likely pass Twitter Inc TWTR in daily active users by the end of this week.

When compared to top global social media apps, Pokémon GO is dominating Facebook Inc FB’s WhatsApp, Messenger and Instagram in terms of daily usage time. Users are also spending more than 43 minutes a day on Pokémon GO, roughly twice as much time as they are spending on Snapchat.

The incredible user response to the game is particularly impressive considering it has still only officially been released in the United States, Australia and New Zealand.

In parts of the world that don’t yet have official access to the game, millions of users are bypassing app stores and downloading the app via sites like apkmirror.com.

Disclosure: The author holds no position in the stocks mentioned.