The Conference Board Reveals Critical C-Level Global Sourcing Strategic Drivers From Latest Study in Zagada Markets Podcast Interview

MIAMI, FL and CORAL GABLES, FL--(Marketwire - August 18, 2009) - Zagada Markets, Inc.
announces the launch of the first in its new high-level podcast interview
series in a one-hour interview with Ton Heijmen, Senior Advisor,
outsourcing/offshoring at The Conference Board. The interview is conducted
by Philip Peters, Zagada's CEO. The podcast is now available at the
company's NearshoreJournal.com blog.

The interview covers the core finding from the 4th Annual Report:
"Offshoring Reaches the C-Suite," published by The Conference Board in
collaboration with Duke Offshoring Research Network (ORN), and analyzing
the corporate buy-side trend in sourcing strategy and execution. In
addition to discussions specific to the study, Ton shares his insights with
Philip on a wide range of issues connected to the origins, growth,
maturation and future trends on the sourcing phenomena.

Sighting two key finding from the report Ton highlights the fact that the
number of U.S. companies with an offshoring strategy in place has
accelerated from 22% in 2007 to over 50% in 2008, and small to medium size
enterprises (SME) are trending positively toward adopting global sourcing
offshore due to increasing costs, competition and talent access. Listeners
will find the podcast engaging and informative and are invited to take a
listen.

The following links associated with the podcast are below:

Download the podcast at the NearshoreJournal.com blog:
http://www.nearshorejournal.com/wp-content/uploads/podcasts/01_nj_podcast_conference_board_aug_17_2009_2pm.mp3

Purchase the report at the The Conference Board's website at:
http://www.conference-board.org/publications/describe.cfm?id=1658

Purchase the report at Duke's ORN's website at:
https://offshoring.fuqua.duke.edu/report.jsp

Review Tom Heijman's biography:
http://www.conference-board.org/publications/biographies/biography.cfm?id=328

Review Philip Peters' biography: http://www.zagada.com/team.php

Listeners are encouraged to send their feedback and make comments on the
NearshoreJournal.com blog.

About Zagada Markets

Zagada is a business development analytics firm. The company provides
research, indexes, rating and tailor-made advisory services on countries,
cities and service suppliers to corporations. The company principally
serves the corporate buy-side
and is totally focused on delivering sourcing analytics on the service
globalization sector. The company is the developer and publisher with its
Swedish based partner -- Waagstein Research of the Zagada Waagstein Global
Outsourcing 100 Index -- www.zagadawaagstein.com. Zagada publishes the
leading NearshoreJournal.com sourcing blog.

About The Conference Board

The Conference Board is a global, independent business-membership and
research association working in the public interest. Our mission is unique:
To provide the world's leading organizations with the practical knowledge
they need to improve their performance AND better serve society. The
Conference Board is a non-advocacy, not-for-profit entity holding 501 (c)
(3) tax-exempt status in the United States. www.conference-board.org

About the Duke University Offshoring Research Network

The Global Offshoring Research Network (ORN), established at Duke
University's Fuqua School of Business in 2004, is a network of research
partner universities, scholars, and practitioners that tracks the
globalization of services over time.
https://offshoring.fuqua.duke.edu/community/index.jsp