Tiger Woods 10 for Wii: An Electronic Arts Epiphany
Bruce Everiss submits:
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Electronic Arts (ERTS) fascinates any industry observer. Strip away World of Warcraft and they are probably still the world’s biggest game publisher. They publish more genres of games and on more platforms than anyone else. In John Riccitiello they have an intelligent boss who says, and often does, many good things. They publish some of the very best game studios in the world. But they have been extremely unprofitable for some time now. And they are an organization in fundamental philosophical transition.
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