Microsoft Corp. MSFT published a report outlining its endeavors and hurdles in the implementation of responsible artificial intelligence (AI) platforms in 2023.
What Happened: Microsoft’s Responsible AI Transparency Report highlights the company’s accomplishments in safely rolling out AI products, The Verge reported on Friday. This report is a part of Microsoft’s pledge to responsible AI systems, a commitment made after signing a voluntary pact with the White House in July.
The tech behemoth revealed that it has developed 30 responsible AI tools, expanded its AI team, and made risk mapping mandatory throughout the development cycle for generative AI applications. Microsoft also added Content Credentials to its image generation platforms, enabling AI-generated images to be watermarked.
Microsoft’s Azure AI customers have been equipped with tools to identify problematic content and assess security risks. This includes new jailbreak detection methods, which were expanded in March 2024 to cover indirect prompt injections.
The company is also ramping up its red-teaming efforts, which involve internal teams trying to circumvent safety features in its AI models and third-party testing before new model launches.
However, Microsoft’s AI deployments have not been without controversy. Bing AI was discovered to be spreading incorrect information and ethnic slurs, and the Bing image generator was misused to create inappropriate images.
Why It Matters: Microsoft’s journey in AI deployment has been marked by both advancements and controversies. The company faced backlash in June for inserting ads into AI trials without an opt-out option, which sparked criticism from some brands.
Despite these challenges, Microsoft continued to innovate and grow its AI platforms, as reflected in its third-quarter financial results in 2024. Analysts praised the company’s growth of artificial intelligence platforms, indicating a promising future for Microsoft’s AI endeavors.
Price Action: On Thursday, Microsoft closed at $397.84 and was trading 0.34% higher at $399.20 in the pre-market on Friday at the time of writing, according to Benzinga Pro.
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