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Market Overview

Impact Fusion International, Inc. Enters the $63 Billion Wellness Market With Its Intact Nutrition Brands

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DEERFIELD BEACH, FL--(Marketwire - August 18, 2009) - Impact Fusion International, Inc.
(PINKSHEETS: IFUS) announced that it has launched its e-Commerce website at
www.intactnutrition.com featuring its Intact Nutrition line of products
with its exclusive Nutri-MasticT patent pending delivery system.

Nutri-MasticT is a proprietary blend of 72 perfectly balanced verified
ionic minerals and Mastic Gum. This patented combination improves delivery
of nutritional absorption into the cellular system, contains probiotics,
and provides high anti-oxidant, anti-microbial and anti-inflammatory
properties, supports digestive function, the immune system, vital organ
health, healthy blood cells, and supports cardiac muscle and heart
function. Read more about our Nutri-MasticT proprietary blend on our
website at: www.intactnutrition.com/nutri-mastic.html

"We are very excited about the launch of our new e-Commerce website, having
achieved this goal on time and under budget," stated Peter Versace,
President of Impact Fusion International. "We have successfully started
branding product awareness ensuring a successful introduction of our
product line into the retail and e-Commerce markets with a view to
increasing top line revenues and bottom line profits rapidly."

According to a Market Report for 2008, which is part of a report the
Natural Marketing Institute (NMI) of Harleysville, Pa.
(www.nmisolutions.com), "the U.S. retail sales for the consumer packaged
health and wellness industry reached more than $112 billion in 2008,
representing a growth of 9% from 2007 and is expected to continue at a
growth rate of no less than 7% annually in 2009." Please email us at
info@impactfusionintl.com to get a copy of the report.

"Of the total health and wellness industry, our product lines fall into two
separate segments. This strategically positions us to tap into the
projected $63.8 billion in revenues for our product categories. These two
segments include functional/fortified foods & beverages and vitamins,
minerals, herbal & dietary supplements. These two segments have grown by 5%
to $40.5 billion and 7% to $23.3 billion respectively from 2007 to 2008
according to NMI," said Marc Walther, CEO.

About Impact Fusion International, Inc. (IFUS.PK)

Impact Fusion International, Inc. is in the business of marketing products
in the "Health and Wellness" sector of all international markets. It is
the company's mission to invent, develop and market these proprietary
products worldwide for the health and well being of Humans and Animals to
aid in digestive health, liver, kidneys, blood cells, maintains healthy
blood pressure and blood sugar levels, reduces the side effects for chemo
patients. Management will target a list of products that will be developed
into revenues producing, profitable brand sectors utilizing investment
capital and other resources including management, patent development and
strategic planning for the benefit of these individual brands. Impact
Fusion International, Inc. owns patent technologies that are the core
ingredient in all of our products. Active ingredient and mechanism of
action is Nutri-MasticT, patent pending established in 2005 after many
years of research and development. What we discovered was that by adding
Mastic Gum to Ionic Minerals, it accelerates the delivery to the blood
system due to the positive and negative charge of the Ionic Minerals. Many
other benefits can be found in the Clinical Data Report of Mastic Gum on
our website at www.impactfusionintl.com.

The Company and its representatives may from time to time make written or
oral forward-looking statements, including statements contained in the
Company's filings with the SEC and in its reports to shareholders. One can
identify these forward-looking statements by use of words such as
"strategy," "expects," "plans," "anticipates," "believes," "will,"
"continues," "estimates," "intends," "projects," "goals," "targets" and
other words of similar meaning. One can also identify them by the fact that
they do not relate strictly to historical or current facts. These
statements are based on our assumptions and estimates and are subject to
risks and uncertainties. In connection with the "safe harbor" provisions of
the Private Securities Litigation Reform Act of 1995, the Company is hereby
identifying important factors that could cause actual results and outcomes
to differ materially from those contained in any forward-looking statement
made by or on behalf of the Company.

VOD Newswire Video Format:
http://vodnewswire.com/vodnewswire/news/impact-fusion-20090818/

 

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