What's Going On With Netflix Stock?

Netflix Inc NFLX shares are trading lower by 2.6% to $867.51 during Monday’s session as broader market pressures, concerns over a potential recession and trade tensions between the United States and China weigh on investor sentiment.

What To Know: The streaming giant, which has been navigating a highly competitive media landscape, faced renewed selling pressure as investors shifted away from growth stocks amid economic uncertainty.

Netflix, known for its extensive library of original content and global subscriber base, may soon contend with shifting consumer spending habits. A weaker-than-expected jobs report and a rise in the U.S. unemployment rate to 4.1% have added to fears that discretionary spending, including streaming subscriptions, could face pressure in the coming months.

Read Also: Canada’s Next PM Mark Carney Vows To Win Trade War With Trump: ‘Americans Should Make No Mistake’

Adding to investor concerns, China's latest retaliatory tariffs on U.S. agricultural products have heightened fears of broader economic instability, which could impact advertising and content production costs.

Consumers could also feel the effects, as any increased operational costs for Netflix may be passed on in the form of higher subscription fees.

What Else: With economic pressures rising globally due to tariffs, consumers may be less willing to absorb price hikes, potentially impacting subscriber growth and retention, especially in price-sensitive markets. This could further exacerbate challenges for Netflix as it tries to balance profitability with subscriber demand.

Consumers might end up paying more if Netflix’s costs go up since the company could raise subscription prices.

With global economic pressures increasing due to tariffs, people may be less willing to accept price hikes. This could make it harder for Netflix to keep and attract subscribers, especially in price-sensitive markets, adding to the company's challenges in balancing profit and customer demand.

Read Also: Cisco, Nvidia, Arista Tackle Tariff Turmoil: Who’s Best Positioned?

How To Buy NFLX Stock

By now you're likely curious about how to participate in the market for Netflix – be it to purchase shares, or even attempt to bet against the company.

Buying shares is typically done through a brokerage account. You can find a list of possible trading platforms here. Many will allow you to buy “fractional shares,” which allows you to own portions of stock without buying an entire share.

In the case of Netflix, which is trading at $865.52 as of publishing time, $100 would buy you 0.12 shares of stock.

If you're looking to bet against a company, the process is more complex. You'll need access to an options trading platform, or a broker who will allow you to “go short” a share of stock by lending you the shares to sell. The process of shorting a stock can be found at this resource. Otherwise, if your broker allows you to trade options, you can either buy a put option, or sell a call option at a strike price above where shares are currently trading – either way it allows you to profit off of the share price decline.

According to data from Benzinga Pro, NFLX has a 52-week high of $1,064.50 and a 52-week low of $542.01.