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Market7 Provides Google With Collaborative Video Production Solution

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SAN FRANCISCO, CA--(Marketwire - August 18, 2009) - Market7, Inc., a provider of web-based
software for collaboration in the development and management of creative
content, today announces Google Inc. as a customer. Google is using
video.Market7 software to better manage production of video about the
company, its offerings and activities, for distribution to multiple
audiences. A team of video production specialists within Google has used
video.Market7 to complete more than 120 productions so far during 2009.

"It is excellent validation for video.Market7 to be selected and used by
Google, especially considering its record of bold achievement in technology
and media, and its fundamental dedication to enrichment of web-based
activities," says Seth Kenvin, CEO of Market7. "Google is an invaluable
partner for Market7, with interactions ranging from integration with Gmail
and Google Maps to brainstorming about ambitious new features we are
launching, all with shared motivation of efficient production of great
video content."

Google is working with Market7 to manage frequently simultaneous projects
that involve constantly rotating teams, often with participants spread
worldwide who are from both inside and outside the company. Google
employees have expressed appreciation for video.Market7 fully addressing
every aspect of production efforts, and for Market7 as a company being
dedicated to customer success with a constant stream of innovative advances
that reflect deep understanding of interests and needs in producing video.

video.Market7 is being used by Google to schedule project milestones,
script what's to be shot, and share content with organized feedback that
guides editing and post production. Highlights of the service include:

-- "Production Brief" planning to determine strategy and tactics of a
project from the outset;
-- "Collaborative Script" that allows web based development of content to
be shot, including integration of storyboard and other visual elements;
-- Project management tools for "Tasks, Events, Files, Team" and recently
launched Resources assuring coordination throughout production;
-- "Annotative Player" for collaborative review, communication and
approval among team members about video content throughout all stages of
production.

About Market7, Inc.

Market7 addresses needs of corporations and other organizations as they
expand use of video for content commercialization, marketing, recruiting,
support, training and other purposes, but often find the production
processes to be confusing, inefficient and expensive. The company's online
environments are for all of the collaboration between video producers,
their clients and any other parties involved in the process. This includes
features for overall project management, conceptualization, script
development and footage review. These aspects of video.Market7 web services
have been used by dozens of organizations for hundreds of production
projects. More information is available at www.market7.com.

 

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