Getting started as an investor usually costs money. SoFi is flipping that idea on its head.
For a limited time, SoFi is offering new investors up to $1,000 in stock when they open and fund a self-directed investing account. Instead of charging commissions or requiring large balances, the platform is giving investors stock upfront, capital they can put to work right away.
In a market where commissions and minimums still keep many people on the sidelines, the offer lowers the barrier to actually getting invested — with no fees.
Why This Offer Matters Right Now
Retail investing has changed. More people want control over what they own, when they trade, and how they learn, without handing over commissions on every move.
SoFi's self-directed investing platform is built around that idea. Investors can buy and sell stocks and ETFs with zero commissions, trade fractional shares starting with just a few dollars, and manage everything in one app.
Instead of waiting on the sidelines, new investors can open an account and receive up to $1,000 upfront.
What You Get With SoFi Active Investing
SoFi's platform is designed for investors who want to learn by doing, not by watching from the sidelines.
With a self-directed SoFi investing account, members can:
Everything lives inside one platform, with no account minimums and no pressure to follow preset strategies.
Built for Do-It-Yourself Investors
SoFi positions investing as something you control, but don't have to figure out in isolation.
Members gain access to:
- Curated investing content and market insights
- Community events and exclusive experiences
- Discounts on other SoFi financial products
- New features like alternative investments, including funds tied to real estate, private credit, commodities, and pre-IPO companies
It's a platform designed to grow with you, whether you're placing your first trade or actively managing a portfolio.
With SoFi, you can trade stocks with no commissions, invest on your own schedule, and keep full control of your portfolio.
Open a self-directed investing account to get started.
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