nFinanSe to Offer Visa Prepaid Cards

TAMPA, FL--(Marketwire - August 18, 2009) - nFinanSe Inc. (OTCBB: NFSE) today announced that
the Company will begin offering as part of the nFinanSe suite of managed
card products a Visa branded general purpose reloadable prepaid cards in
the Fall of 2009. The Visa Prepaid cards will be distributed to retail
chains through the Company's distributor relationships and through the
Company's direct relationships with retailers. The cards will be issued by
Palm Desert National BankT ("PDNB").

Jerry R. Welch, nFinanSe's Chairman and Chief Executive Officer, said, "We
are very excited to be offering Visa cards to our retail partners. Visa's
reputation is unparalleled worldwide for delivering retail advantages to
the Visa cardholder. By combining Visa's outstanding worldwide recognition
and acceptance with our market-leading pricing and customer service model,
we believe that we will create an exceptional experience for consumers."

The Company stated that it intends to utilize its existing consumer pricing
model and feature rich offering on its new Visa Prepaid cards:

-- $3 purchase price
-- Low $2.95 monthly fee
-- Low $2.95 reload fee
-- No hidden transaction fees and no fees on purchases
-- Zero Liability protection against unauthorized purchases(i)
-- Free direct deposit of payroll
-- Permanent card included in the retail package
-- "Free... of course!" Live Customer Service available 24 hours a day, 7
days a week in English and Spanish
-- Reloadable at 80,000 nFinanSe NetworkT nationwide locations
-- Purchase and available balance information sent to cardholder's cell
phone and/or email address after each transaction
-- Mobile couponing through Rocketbux®

Mr. Welch concluded, "By offering Visa Prepaid Reloadable cards with a $3
purchase price at major retail stores, we believe that we will drive
significant trial and usage and accelerate the general market acceptance of
prepaid cards. We are proud to be partnering with Visa at this early stage
of development of the prepaid industry."

About Visa Inc.

Visa Inc. operates the world's largest retail electronic payments network
providing processing services and payment product platforms. This includes
consumer credit, debit, prepaid and commercial payments, which are offered
under the Visa, Visa Electron, Interlink and PLUS brands. Visa enjoys
unsurpassed acceptance around the world, and Visa/PLUS is one of the
world's largest global ATM networks, offering cash access in local currency
in more than 170 countries. For more information, visit
www.corporate.visa.com.

About nFinanSe Inc.

nFinanSe Inc. (OTCBB: NFSE) is an innovative financial services company and
provider of stored value and prepaid card solutions headquartered in Tampa,
Florida. nFinanSe has developed the nFinanSe NetworkT, a secure,
reliable value load and activation platform that connects with retail
merchants and other value load stations located throughout the United
States. For more information, visit www.nfinanse.com

This card is issued by Palm Desert National Bank pursuant to a license from
Visa U.S.A., Inc. nFinanSe is a registered ISO of Palm Desert National
Bank.

"Safe Harbor" Statement under Private Securities Litigation Reform Act of
1995

This press release contains certain forward-looking statements based on
nFinanSe Inc.'s, or, the Company's current expectations, forecasts and
assumptions that involve risks and uncertainties. Forward-looking
statements include statements regarding the Company's expectations,
beliefs, intentions or strategies regarding the future and can be
identified by forward-looking words such as "anticipate," "believe,"
"could," "estimate," "expect," "intend," "may," "should," "will," and
"would" or similar words and include statements regarding the anticipated
benefits of the Company's products and the anticipated retail roll out of
the Company's products. Forward-looking statements in this release are
based on information available to the Company as of the date hereof. The
Company's actual results may differ materially from those stated or implied
in such forward-looking statements due to risks and uncertainties
associated with the Company's business, which include the Company's ability
to execute its business strategy and the other risk factors disclosed in
the Annual Report on Form 10-K for the year ended January 3, 2009 on file
with the Securities and Exchange Commission. The Company assumes no
obligation to update the information included in this press release,
whether as a result of new information, future events or otherwise.

(i) Visa's Zero Liability policy covers U.S.-issued cards only and does not
apply to ATM transactions, PIN transactions not processed by Visa, or
certain commercial card transactions. Cardholder must notify issuer
promptly of any unauthorized use.