MISSION VIEJO, CA--(Marketwire - August 8, 2009) - CelLynx Group, Inc. (OTCBB: CYNX), a producer of breakthrough, plug 'n play cell phone signal-amplification technology, today announced highlights of its updated sales and marketing plan in preparation for the national launch of its 5BARzT Road Warrior device -- its first device to market.
CelLynx in July reported that its first product, The Road Warrior, has passed FCC Certification and has reached commercial production. The following is a brief overview of the Sales & Marketing Plan that has been designed to Sell, Distribute and Support 5BARz products.
Our research has determined that the cellular community purchases cell phones and accessories through multiple sales channels including online technology sites, cellular carrier locations, independent cellular dealers, big box retailers and kiosks at malls, airports, grocery stores and even convenience stores. These tens of thousands of purchasing options are supported by a distribution network of hundreds of cellular and technology distributors.
The CelLynx Sales and Marketing plan has been designed to provide immediate access to the cellular sales and distribution network in order to maximize market share and minimize costs. The key components of this plan are Web 2.0-based Internet Marketing, Public Relations, Demand Generation, Logistics, Independent Manufacturers Rep Firms, Distribution and the Technology that weaves them all together.
Web 2.0 Marketing. The adoption of a true Web 2.0 strategy will greatly enhance the ability of CelLynx to execute its Sales and Marketing strategies. CelLynx will contract with a leading Web Design and Internet Marketing company to build a significant online presence to include Web Sites, Search Engine Optimization/Marketing and significant participation in Social Media sites of all types frequently utilized by the cellular community.
Logistics. The demands of such a diversified market on a company's ability to store, pick, pack and ship are labor intensive and very costly. CelLynx understands the need to develop a logistics system that can ship to the tens of thousands of retailers with their specific requirements. To that end, CelLynx intends to outsource our warehouse and shipping functions.
Over the next few weeks, we will be adding some key team members to drive these strategies as we look to convert these efforts into sales. You will continue to see updates on our progress on our web sites (www.cellynx.com & www.5BARz.com), on the Internet and through CelLynx sponsored Press Releases.
About CelLynx Group, Inc.
Unlike competing technologies, CelLynx's patent-pending 5BARz technology does not require any installation, outside antennas or cables. It capitalizes on widespread customer dissatisfaction with indoor and vehicular cell phone coverage, and on the phenomenal worldwide growth of voice, data and video applications on cellular networks.
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