Glancing at some of the concerning headlines gives the impression that nearly every retailer is struggling to compete against the likes of Amazon.com, Inc. AMZN. To a certain extent, this may be true and retail investors looking for an "Amazon-proof" company have few options.
According to CNBC's Jim Cramer, one of the few retailers that is immune from Amazon's rapid growth is the do-it-yourself home improvement retailer Home Depot Inc HD. The company is among the first retailers to report earnings on Tuesday, and Cramer has high expectations as the company earned a reputation of "consistently putting up tremendous numbers."
Cramer argued that Home Depot's business model of selling home improvement products and tools makes it an obvious choice for consumers. The problem is the Dow component is already higher by 17 percent since the start of 2017 and trading near its all-time high levels.
As such, Cramer continues to "encourage" investors to pick up shares but could be better off buying some after the report.
Juicy Dividends Aren't Attractive, But Shoes Are
Cramer also highlighted several retailers offering attractive dividend yields. For instance, Target Corporation TGT boasts a 4.31 percent dividend yield but Cramer isn't confident heading into the company's earnings report on Wednesday.
"As tempting as Target might be, I am not going to sanction a buy of it," Cramer said.
Moving on to a retailer reporting on Friday, Cramer expects positive things from Foot Locker, Inc. FL. Specifically, the footwear and apparel retailer remains a favorite since consumers prefer trying on shoes before buying them. Also, department stores reported strength in the Under Armour brand, which adds to Foot Locker's strong expectations heading into the print."
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