- RBC Capital analyst Brad Erickson initiated coverage of Snap Inc SNAP with an Outperform rating and $88 price target, suggesting a 19.1% upside.
- He sees Snap having "all the trimmings of a strong social media business narrative," given its secularly growing ad market, evolving direct response offering, and new products.
- Price Action: SNAP shares traded higher by 1.41% at $74.91 in the premarket session on the last check Friday.
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