Piper Sandler analyst Thomas Champion lowered the price target on Twitter Inc TWTR to $54 from $70, implying 26.1% upside, and reiterated a Neutral.
- The rerating follows a survey of 1,500 people in the U.S. to understand the company's usage better.
- Overall, user growth in the U.S. may be hampered by churn while advertising relevancy turned out better than expected and subscriptions "look appealing to a narrow audience," Champion tells investors in a research note.
- The survey suggests Twitter's user growth opportunity in the U.S. remains as 60% of respondents have not used the platform, says the analyst.
- However, he believes that with gross adds and churn evenly matched in the most recent period, the setup for Twitter's growth looks challenging.
- Related Content: Piper Sandler Sees Twitter Gaining From Focused, Full-Time CEO
- Price Action: TWTR shares traded higher by 1.31% at $43.38 in the premarket session on the last check Thursday.
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