Rumble Shares Down On Q4 Report, Guidance, Analyst Says 'Engagement And Monetization Were Weaker Than Expected'

Zinger Key Points
  • Rumble reported mixed fourth-quarter financial results.
  • An analyst sizes up the results and what's next for the video sharing platform.

Video-sharing platform Rumble Inc RUM reported fourth-quarter (Q4) financial results that were mixed. The company’s revenue missed Street consensus estimates, while earnings per share beat estimates from analysts.

Here's what one analyst is saying after the report.

The Rumble Analyst: Oppenheimer analyst Jason Helfstein has a Perform rating and no price target on Rumble.

Related Link: Rumble Q4 Earnings Preview: Key Items To Watch Including 2024 Election, Barstool Sports, TikTok

The Analyst Takeaways: Rumble showed strong user growth in the fourth quarter, Helfstein said in a new investor note.

While user growth was strong, the analyst cautions that engagement and monetization came in weaker in the quarter.

"While MAUs growing, engagement and monetization were weaker than expected, offset by content/opex moderation," Helfstein said.

The analyst said the company is guiding for revenue to accelerate beginning in the second quarter and also sees momentum from its new adtech platform later this year.

"Rumble Ad Center provides revenue tailwind political content drives engagement."

The launch of Rumble Cloud in March, which Rumble CEO Chris Pavlovski said was an important company milestone, doesn't get the same love from the analyst who said it's "not expected to have material in our opinion."

RUM Price Action: Rumble shares are down 4% to $8.13 on Thursday versus a 52-week trading range of $3.33 to $11.25. Shares of Rumble are up over 80% year-to-date in 2024.

Read Next: Rumble Stock Slides On Mixed Q3 Earnings Report: The Details

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