Tree.com Names Gabriel Dalporto as Chief Marketing Officer (TREE)

Tree.com, Inc. TREE, today announced the appointment of Gabriel Dalporto as Chief Marketing Officer of Tree.com and LendingTree, LLC. In this role, Mr. Dalporto will lead all corporate marketing activities, including brand strategy, online marketing, offline advertising, CRM, affinity and affiliate partnerships, social media, PR, analytics and LendingTree product.  "LendingTree is the strongest and most innovative online mortgage brand in the business. Adding Gabe to our team is a key move as we look to capitalize on this strength in order to both steal share in the lending vertical and leverage our marketing platform across industries," said Doug Lebda, Chairman and CEO of Tree.com. "Gabe brings a proven track record of scaling financial services marketing organizations and leveraging best in class digital, traditional and social media marketing techniques. His wealth of experience will help us firmly cement Tree.com and LendingTree as the preeminent consumer brands for all considered purchase decisions."