Supervalu Gets ‘Hold’ Rating (SVU)

Supervalu Inc. SVU continues to operate in a competitive environment, however its management is focused on constantly improving the company. The company’s Chief Executive Officer has revamped the management and has added new faces. Supervalu (SVU) is also looking to improve its consumer engagement with fewer SKUs and increased focus on better brands. According to a report released by Jefferies & Co., the company’s objective is to improve the shopability of its stores and boost the sales of key brands and private brands. However, the report has also cast a shadow of doubt over the company management’s claim that the SKU reduction is not hurting sales. Jefferies confirmed its ‘Hold’ rating for the stock with a price target of $15.