Bitcoin will be Enshrined in Mainstream American Culture December 26th

Business Insider reported this morning that the St. Petersburg Bowl will be the Bitcoin St. Petersburg Bowl beginning this December 26th.

BitPay Mainstreaming Bitcoin

BitPay, an Atlanta based Bitcoin payment processor, will be the title sponsor. Earlier this year BitPay raised $30 million and is using that capital to mainstream bitcoin. Companies are coming aboard at a fast pace now: Dish Network, rapper 50 Cent, Overstock, the NBA’s Sacramento Kings, Expedia, Tiger Direct, and many other companies already began accepting bitcoin earlier this year. By December even more large companies will be accepting bitcoin and this bowl will get the media buzzing about bitcoin in a positive way.

Related Article: iPhone No Longer Barrier To Bitcoin Adoption

In line with the bitcoin branding of this event, tickets and merchandise will be available for purchase with bitcoin. A wildcard is whether or not fans will be holding up bitcoin signs hoping for donations. Last year on Auburn’s campus a student held up a bitcoin sign enabling people to send him the digital money. ESPN’s cameras caught the sign and the student received $24,000 worth of bitcoin. Smart money says there will be signs again this year and savvy bitcoin companies funding them.

Catalyst for a Price Runup?

The big unknown is what will bitcoin’s price be? Last November bitcoin went on a huge ride from the hundred dollar range into the thousand dollar range. In December bitcoin retracted into the eight hundred dollar range.

Related Article: Bitcoin Moves From $339 To $680 In Two Months: Could It Go Above $1,200?

Like it or not, depending on where the price is and where people see it going the price will be discussed in conjunction with this event. If the Winklevoss ETF has launched or is on the verge of launching, this event may be the catalyst for retail investors to jump into bitcoin in a big way.

Disclosure: At the time of this writing David Smith has a long bitcoin position.