Study Finds iPhone Owners Want to Switch to Verizon

Close to half of Apple Inc AAPL iPhone users in the United States would be "very interested" in dumping AT&T Inc T for Verizon Wireless VZ as a service provider, according to a study from professionals service firm Deloitte. "If another carrier were to pick up the iPhone, you would probably see a number of defections," said Ed Moran, director of insights and product innovation at Deloitte. AT&T'S Chief Executive Randall Stephenson played down the potential impact of the loss of iPhone exclusivity at a Goldman Sachs conference on Tuesday. Stephenson said about 80 percent of AT&T's iPhone users were either in family plans making it difficult to cancel service or had received their phone through their business. "Those customers don't tend to churn," Stephenson said. AT&T shares ended Tuesday's trade at $26.61, up 7 cents. To read the rest, head over to TheStreet.com