40 Big Brands Returning To Argentina With The Government Change

Over the twelve years that Néstor Kirchner and Cristina Fernandez ruled Argentina, social legislation was a priority for the government and advancements were substantial. However, the macroeconomic policies that supported the social initiatives were apparently not making foreign investors very happy. This was evidenced by the departure of several major international brands like LVMH Moet Hennessy Louis Vuitton SE(ADR) LVMUY, Armani and Calvin Klein, due to the impossibility to import their products into Argentina.

Nonetheless, the change of government seems to have led many of these companies to reconsider, or at least, to feel more optimistic about investing in the South American country. According to an article published on Spanish-language news site InfoBae, Forever 21, one of America’s favorite fast-fashion chains, will be among the first to return; the company is already negotiating with Irsa Inversiones y Rprsntcins SA (ADR) IRS, IRSA Propiedades Comerciales SA (ADR) IRCP to open its first store in one of the company’s shopping malls, Alto Palermo.

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Names Likely To Return To Argentina

A study conducted by consulting firm Colliers International listed the following names as interested in setting up shop in Argentina soon:

• Forever 21
• H&M
• TopShop
• Gap Inc
• Zara Home
• Bershka
• Stradivarius
• Burberry
• Dolce & Gabbana
• Gucci
• Brooks Brothers
• Ralph Lauren Corp
• Carolina Herrera
• Escada
• Armani
• Louis Vuitton
• Ferragamo
• Calvin Klein

According to Colliers and consulting firm Surreal, Buenos Aires counts on the demand for such goods.

In addition, several fast food chains are expected to arrive to the country quite soon, among which include:

• Dunkin Brands
• Yum! Brands’ Pizza Hut
• Domino's Pizza
• Carl's
• Cinnabon
• China Wok
• Cheesecake Factory

Disclosure: Javier Hasse holds no positions in any of the securities mentioned above.