If Every Amazon 4K TV Purchased This Holiday Season Were Stacked 9 Columns Wide, They Would Reach Mt. Everest's Peak

Amazon.com, Inc. AMZN is having a stellar holiday 2016, as the online retail giant claims it recorded its best-ever season with devices including Echo Dot, Fire TV Stick, Fire tablet and Amazon Echo topping the best-sellers list.

Sales of the Amazon Echo family climbed over 9x versus last year’s holiday season and millions of Alexa devices sold worldwide this year.

Amazon’s growing reach and best-in-class mobile shopping experience has enabled the company to disrupt the online retail landscape. For context, half of all U.S. householders hold an Amazon Prime membership, which offers two-day free shipping and puts additional pressure on Amazon's online peers to at least match its offer.

Gian Fulgoni, the co-founder and CEO of COMSCORE, Inc.SCOR, shared some of the analytics and data within the e-commerce space with CNBC.

Fulgoni sees total e-commerce sales will total $80 billion and represent a growth rate of 16 to 19 percent on a year-over-year basis. Fulgoni continued that Amazon's share of total online spending runs around 20 percent, which is actually a "staggeringly high number" that continues to grow each year.

Fun Facts

Here are some interesting holiday fun facts of Amazon:

• “Amazon.com customers purchased enough 4K TVs to reach the peak of Mount Everest more than 9 times.”
• ”Amazon.com customers purchased enough KitchenAid Mixers this holiday to make nearly 7.5 million cookies at once.”
• “On Cyber Monday 2016, Handmade at Amazon saw a 200 percent increase in sales versus Cyber Monday 2015.”
• “If each Amazon.com customer who purchased Pokémon Sun and Moon this holiday spent at least an hour a day playing the game since its release, our customers would have spent the equivalent of more than 24 thousand lunar cycles capturing Pokémon.”
• “Amazon.com customers purchased enough copies of the Harry Potter: Complete 8-Film Collection to play consecutively for more than 300 years.”
• “Amazon.com customers purchased more Marvin the Moose dog toys this holiday than the number of actual moose in New England.”
• “Amazon.com customers purchased enough copies of The Secret Life of Pets that if each one were a tennis ball, they would fill Central Park over two and a half feet deep.”
• “Amazon.com delivered enough men's jeans to fill one Olympic-size swimming pool.”
• “Amazon.com customers purchased enough ugly Christmas sweaters for every seat at all three NCAA College Football Playoff games.”
• “Amazon.com customers purchased enough running shoes to run 18,603 times around the globe.”
• “Amazon.com customers purchased 2.5 million watches — that is a watch purchased every 1.5 seconds this holiday season.”
• “Amazon.com customers purchased 10,451 carats of diamonds, which is equal to 6.5 Russian Kokoshnik Tiaras, one of the Queen of England's most famous tiaras.”
• “Amazon.com customers purchased enough luggage to fill 20 Boeing 747 airplanes.”
• “Amazon.com customers purchased enough Char-Broil's The Big Easy Turkey Fryers to cook 225,000 pounds of turkey.”