Pink Liquidation Announces Cessation of Trading in the EU, Focuses on UK Market

Liskeard, UK – [30/09/2024] – Pink Liquidation, a leader in discount wholesale and liquidation sales, today announced that the company will no longer trade in the European Union. Effective immediately, the company will concentrate solely on serving its buyers and sellers within the United Kingdom. 

The decision comes as part of a strategic realignment of Pink Liquidation's business model, enabling the company to better focus its resources and operational efforts in its home market. This shift will allow the company to streamline operations and continue delivering high-quality, cost-effective wholesale products and joblots to UK businesses. The main reason for the decision is costly overseas freight, along with high amounts of legislation. 

CEO of Pink Liquidation, [Danny Tomkinson], commented: 

"This is a pivotal moment for Pink Liquidation. While we've enjoyed a successful wholesale presence in the EU, it has become clear that to provide the best possible service and value to our loyal UK customers, we must focus exclusively on the UK market. We are far from saturating the UK market, and have many avenues/channels to explore before saturation, once we have saturated the UK's clearance market, we will then look at expanding back into other markets. This decision was not taken lightly, but we believe it will ensure the long-term sustainability of the company and allow us to strengthen our position as a leader in the UK excess stock space." 

The company's exit from the EU overstock market is primarily driven by changing market dynamics and the challenges posed by post-Brexit regulatory complexities. By concentrating on its UK operations, Pink Liquidation will be better positioned to adapt to the evolving retail landscape and maintain its competitive edge. 

What This Means for EU Customers 

Pink Liquidation will honour all outstanding orders and commitments within the EU. However, after the [30/09/2024], no new orders from EU-based customers will be accepted. The company has ensured that all customers affected by this change will be notified in due course and that appropriate measures are in place to support a smooth transition. 

Looking Forward 

With its renewed focus on the UK stock clearance companies scene, Pink Liquidation aims to expand its online presence, improve logistics, and offer exclusive deals to UK customers. The company remains committed to sourcing high-quality liquidation stock and offering significant discounts on a wide range of products across multiple sectors. 

Pink Liquidation would like to thank its EU customers for their loyalty and support over the years and looks forward to delivering an enhanced shopping experience to its UK audience.

About Pink Liquidation 

Founded in [2020], Pink Liquidation is a leading liquidation and discount wholesale company specialising in offering high-quality goods at unbeatable prices. With a strong online presence and a loyal customer base, Pink Liquidation has become synonymous with value and quality in the UK discount market. 

Media Contact

Organization: Pink Liquidation

Contact Person: Team Pink Liquidation

Website: https://www.pinkliquidation.com/

Email: Send Email

Contact Number: +447719067901

Country:United Kingdom

Release id:17882

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Pink Liquidation Announces Cessation of Trading in the EU, Focuses on UK Market