A Closer Look Into Golden Matrix Group's (GMGI) Sweepstakes Business Segments: Adding to Meridianbet's Success
Golden Matrix Group, Inc. GMGI, the parent company of renowned brands such as Meridianbet, has seen significant contributions from its sweepstakes business segments as well - RKings Competitions and Classics for a Cause. These two brands have emerged as strong performers within the company's portfolio, blending entertainment with broader impact and adding notable value to its overall operations.
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Key Takeaways:
- GMGI's sweepstakes business segments, RKings Competitions and Classics for a Cause, have emerged as strong contributors, accounting for 27% of Q3 2024 revenue combined.
- RKings leads in the UK and Ireland with luxury prize draws, while Classics for a Cause in Australia supports charitable fundraising through classic car raffles, amplifying awareness for vital causes.
- With an average customer acquisition cost of cca. $2, GMGI's sweepstakes businesses showcase a highly cost-effective approach to audience engagement
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Source: Meridianbet Group
Distributed by: Reportable, Inc.
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