Cyber Monday Promotions Hope To Kick-start Online Sales (JCP), (WAG), (WMAR), (DSCM), (SKS)
Cyber Monday, the day viewed as the kickoff to the online holiday shopping season, will have no shortage of deals from retailers who have been planning for this day for a while, according to Shop.org.
“Retailers have a very acute sense of the importance of Cyber Monday in kick-starting holiday sales and have been planning their promotions for months,” said Scott Silverman, executive director of Shop.org. “It seems like companies up the ante every year for Cyber Monday, and many holiday shoppers are eagerly anticipating the bargains that await them this year.”
Most retailers—nearly nine in ten—will have a special promotion for Cyber Monday, according to Shop.org’s eHoliday survey. That equates to 87.1% of retailers this year, up from 83.7% who offered specials last year.
While online retailers will feature promotions and savings on their own sites, more than 700 companies have come together again this year to feature their Cyber Monday deals in one place. At CyberMonday.com, which launched three years ago, retailers will be posting holiday promotions and special savings both on Cyber Monday and throughout the holidays.
Some companies that shared its promotions in advance include: JCPenney (NYSE: JCP), which will slash prices on over 30,000 items and if you spend $25 or more, they offer free shipping. West Marine (NASDAQ: WMAR), the world’s largest boating supply specialty retailer, is offering a Garmin Nuvi 255W GPS for $119.99, which the company claims is the lowest price on the web.
Even drugstores are getting in on the action. Walgreens (NYSE: WAG) has a $15 savings on online orders of $75 or more, plus free shipping and Drugstore.com (NASDAQ: DSCM) is offer $10 off purchases of $35 and free shipping for new customers with $25 purchase. Luxury retailer Saks Fifth Avenue (NYSE: SKS) is offering free shipping on every order and 20% off select items.
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Posted-In: Economics