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The following post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga.
While 2020 was a hard year for many, a silver lining remained: there were 31.7 million active small businesses in the U.S. and 804,398 companies less than a year old that persevered through tough times providing their products and services to millions of people.
It seems as if the pandemic helped cultivate more remote work and pushed entrepreneurs to overcome the many challenges they were facing, forcing them to think outside the box. Consider this fact: out of those 31.7 million small businesses, around 15 million are home-based. With so many new small business startups online, there could be a huge need for internet-based solutions that can help these merchants prosper in a competitive market.
OLB Group OLB believes that it provides solutions for a possibly growing need. More than 2 billion people purchased goods or services online last year, and the number of digital buyers continues to grow annually. But gone are the days of e-commerce payments being used solely by Amazon Inc. AMZN, eBay Inc. EBAY, and PayPal Holdings Inc. PYPL. Now, millions of businesses have found their places online. In fact, revenue from e-commerce amounted to $431.6 billion in the United States in 2021, a number that’s projected to increase to around $563.4 billion by 2025.
OLB Group, a fintech company, provides an e-commerce platform called Omnisoft for businesses to create their company websites, host, process payments, fulfill orders, and serve their customers. OLB says that this way, merchants can create their own personalized content to fit the needs of their customers through marketing and branding efforts. Originally providing creative and marketing expertise to Fortune 500 companies, OLB Group says it has expanded its business plan to benefit from the high growth e-commerce trend.
OLB states that many big-name online payment companies like Total System Services Inc. (TSYS), Sage Payment Processing, JPMorgan Chase & Co. JPM, and Apple AAPL use Omnisoft because of its versatile nature with both mobile app and online browser functions. It supports an unlimited amount of products, categories, and manufacturers as well as discounts and coupons.
In addition, it offers a payment gateway called SecurePay that it says is a fast, simple, and secure way for merchants to enable credit and debit card payments. As a browser-based platform, SecurePay protects against hacking and fraud attempts while also setting up automated billings for customers. Retail stores, cafes and delis, car and limousine services, restaurants, and street vendors are just some of the many merchants that could benefit from these automated, secure transactions.
Whether you own a local deli, a hair salon, gym, or a busy high-end restaurant, OLB Group says it has a 1-stop payment shop to streamline your e-commerce presence to enable you to capture more revenue and expand your customer base.
The preceding post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga. Although the piece is not and should not be construed as editorial content, the sponsored content team works to ensure that any and all information contained within is true and accurate to the best of their knowledge and research. This content is for informational purposes only and not intended to be investing advice.
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
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