Zinger Key Points
- "Being named a finalist in two key categories was a surprise that brought immense pride to our team."
- "Our platform supports multiple exchanges and offers extensive customization with over 600 widgets."
TradesViz, which started as a project by Pavitra Kumar (aka PK) during his time at Georgia Tech, recently earned a spot as a finalist in the “Best Portfolio Tracker” and “Best Data Analysis Tool” categories at the Benzinga FinTech Awards 2023.
The startup has quickly become a standout in trading analytics and portfolio management. It’s not just about crunching numbers; it’s about reshaping how traders interact with the market.
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How TradesViz Filled a Market Gap: The inception of TradesViz sprang from Kumar’s experiences and needs during his academic journey.
“I was active in data science and AI and started trading as part of my coursework. I quickly realized the existing tools were inadequate for thorough analysis,” Kumar shared with Benzinga. “TradesViz was my answer to the complexities I faced as a trader, aiming to fill a gap in the market.”
This solution has since evolved into a platform serving thousands while simplifying and enriching the trading experience.
Recognition at the Benzinga FinTech Awards: The distinction at the Benzinga FinTech Awards was a watershed moment for TradesViz. “Being named a finalist in two key categories was a surprise that brought immense pride to our team,” Kumar reflects. “It validated our hard work and placed us in a league with established players in the FinTech space, enhancing our credibility among our extensive user base.”
A Commitment to User-Centric Design: To build off the momentum from that recognition, TradesViz undertook significant enhancements. “The feedback from our users was crucial; it led us to revamp the dashboard for greater intuitiveness, utilizing the latest charting and grid technologies,” Kumar explains. This revamp, detailed in their blog post, was met with positive feedback. “We didn’t want to lose our distinctiveness in the process, so we meticulously balanced simplicity with advanced functionality.”
This dedication to user experience, catering to the needs of their diverse clientele, is a cornerstone of their philosophy.
Adapting to Diverse Markets and Traders: TradesViz’s adaptability to various trading styles and international markets sets it apart. “We realized early on that one size doesn’t fit all in trading. Our platform supports multiple exchanges and offers extensive customization with over 600 widgets,” Kumar says.
“This ensures each trader, whether they are in the U.S., India, or Australia, finds the tool aligned with their strategy,” he adds, emphasizing the platform’s global and adaptable nature.
In essence, TradesViz offers a comprehensive suite for traders. It combines trade analysis, a trading simulator, and seamless data integration with nearly 40 global brokers. The platform’s customization through its custom dashboard and AI analytics tailors to each trader’s unique style.
Kumar sums it up: “Our focus is to provide maximum value for retail traders at the lowest possible cost compared to any competitor. We are the only trading journal with real, working AI features, continuous improvements, and new features every month.”
Meet the most influential people in the cannabis industry at the Benzinga Cannabis Capital Conference. The highly successful event is returning to The Diplomat Beach Resort in Hollywood, Florida, on April 16 and 17. Get your tickets now at bzcannabis.com. Prices will increase soon.
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