Warren Buffett, the billionaire behind Berkshire Hathaway, might be adept at picking out promising stocks, but when it comes to food, he's all about indulgence. His tastes are straightforward and candidly childlike.
Others might sip on detox teas and munch on kale salads, but Buffett relishes in the simplest joys of food. Burgers, hot dogs, ice creams — these aren't occasional treats, they're staples. He is notorious for McDonald's breakfasts and his habit of drinking five cans of Coke daily. Buffett's favorite snack includes Utz potato sticks from a can, which he often pairs with a Coke. He discussed the possibility of purchasing the company with Utz management years ago.
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Buffett's love for food isn't just a personal preference. It's business. Reflecting on the brands that find a place in Buffett's investment portfolio, including See's Candies, Dairy Queen, Coca-Cola and Kraft Heinz — Buffett takes "you are what you eat" to an investor level.
Investing goes beyond crunching numbers and analyzing the market. It's equally about supporting passions and interests. Taking a cue from Buffett, there's a wide array of opportunities today for anyone to invest in emerging businesses and concepts that resonate deeply with them.
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Most outgrow their childhood diets, but Buffett revels in his. According to the legendary investor who recently celebrated his 93rd birthday, he found everything he liked to eat by the time he was 6. He's not about to munch on broccoli or kale.
"I've gotten to 92 with the habits of a 6-year-old. So far, it's working," he told CNBC earlier this year, adding that he had just eaten some Hershey Kisses before the interview.
He also added, "Charlie’s [Munger] 99, and he doesn’t eat any better than I do. But I just get more attention about my diet. And, you know, I think I mean, it, you know, you roll the dice. I've been lucky in life. I haven't really gotten that sick."
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His aversion to veggies and healthier choices is evident. He once joked, "If somebody told me I would live an extra year if I ate nothing but broccoli and a few other things all my life, I would say, ‘Take that year off the end of my life and let me eat what I like to eat.'"
But it's not just about indulgence. It's about happiness for Buffett. He believes in the power of contentment and the impact it can have on one's lifespan. As he puts it, "I'm happier when I'm eating hot fudge sundaes or drinking Coke."
Although his dietary choices might seem quirky to many, it's impossible to argue with his rationale. In a chat with Fortune in 2015, Buffett said, "I'm one-quarter Coca-Cola. If I eat 2,700 calories a day, a quarter of that is Coca-Cola. I drink at least five 12-ounce servings. I do it every day."
He has an amusing take on the secret to his long, healthy life, saying, "I checked the actuarial tables, and the lowest death rate is among 6-year-olds. So I decided to eat like a 6-year-old. It's the safest course I can take.”
Beyond his food choices, Buffett's frugal nature shines in other aspects of his life as well. Despite being one of the wealthiest people, he's been living in the same Nebraska house since the 1950s, which he snagged for $31,500. He also drives a 2014 car that he purchased with hail damage to get a better deal. It seems that for Buffett, comfort reigns supreme, whether in food or life choices.
When enjoying a Coke or savoring a burger, one might consider the wisdom in Buffett's approach. Sometimes, it's the simple pleasures that pave the way for unparalleled achievements.
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