Video game retailer GameStop Corporation GME is a widely followed stock, but the company hasn’t hosted earnings conference calls in recent years.
That could change in 2025 based on a new report and a company job posting.
What Happened: The latest quarterly report saw GameStop end the quarter with $4.6 billion in cash. Investors and analysts want to know if the money will be used for acquisitions or investments (i.e., stocks and cryptocurrency).
Reporter Charles Gasparino, who is a Fox Business host, suggests that GameStop could be changing its visibility in 2025 with a PR blitz coming soon, as reported by the New York Post.
The report said GameStop is looking for someone who would help boost how CEO Ryan Cohen is portrayed in the media and help sell the growth story of the struggling video game retailer.
Benzinga reached out to GameStop for comment.
A potential candidate for the GameStop public relations role hints at what Cohen's focus could be for 2025, Gasparino says.
"They say they don't want to do traditional financial TV just yet, but want to focus on podcasts," a source told Gasparino.
GameStop's Job Posting: GameStop currently lists an active job posting for "Head of Public Relations/Investor Relations" on its website.
The investor relations portion of the role includes:
- Preparing quarterly earnings releases
- Acting as a liaison between the company and investors
- Analyzing shareholder feedback and
- Looking at competitor benchmarking.
The public relations portion of the role includes:
- Developing media statements, corporate announcements and press releases
- Handling media relations during investigations
- Making communications in crisis situations and
- Engaging with shareholders.
One part of the job posting that could be relevant to what Gasparino has suggested is the stakeholder communication section.
"Engage with external stakeholders, including journalists, analysts and regulators, ensuring consistent messaging," the posting says.
The combined role is based at GameStop's Texas headquarters. GameStop expects the qualifying candidateto have a Bachelor's degree and six years or more experience in the related fields.
GameStop is also looking for a Creative Copywriter to work at the Texas headquarters.
The retailer has been relatively quiet to analysts and shareholders in recent years as its stock has soared multiple times and offerings have left the company equipped with a large cash balance and no public plans on what to do with it.
After years of being a meme stock and investors not focused on declining sales and future setbacks for its business model, the new hires could help to push the story of how GameStop plans to grow in the future forward.
Price Action: GameStop stock is down 2% to $32.31 on Friday versus a 52-week trading range of $9.95 to $64.83. GameStop stock is up 105% over the last year.
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© 2025 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
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