Amidst US Hurdles Apple Rival Huawei Showcases Mate 60 Smartphone Lineup

Huawei Technologies commenced its product unveiling event on Monday, expressing gratitude to China for its unwavering support. 

The tech behemoth, grappling with U.S. sanctions, is anticipated to shed more light on its latest Mate 60 smartphone series.

Huawei largely omitted mention of its controversial Mate 60 smartphone series at the grand showcase.

Consumer division chief Yu Chengdong (Richard Yu) shared plans to boost smartphone production to meet demand without naming the handset triggering that surge, Bloomberg reports.

Yu devoted most of his time on stage benchmarking the MatePad Pro against Apple Inc's AAPL iPad Pro.

The company has avoided fully detailing the exact specifications of its new phones, and it also excluded international media from this and another company event in September.

According to Chinese media, the Mate 60 series is evidence of Huawei's resilience against U.S. sanctions. 

These sanctions, imposed since 2019, have hindered Huawei's access to sophisticated chipmaking technologies, severely hampering its smartphone division. Despite these challenges, the company has made significant strides in tech, challenging tech giants like Nvidia Corp NVDA with innovative solutions.

While Huawei has been relatively tight-lipped about the full potential of the Mate 60 series, early adopters and tech analysts have noted that the Mate 60 Pro boasts a chip manufactured in China and supports 5G connectivity. 

Yu emphasized the positive reception of their products post-launch and highlighted the company's commitment to ramping up production to meet growing demand. 

In addition to the Mate 60 series, Yu introduced the audience to the new MatePad Pro 13.2 tablet and unveiled the 'Ultimate Design' luxury brand, featuring products like the Mate 60 RS smartphone and an advanced smartwatch.

This event also marked the second anniversary of the return of Huawei's rotating Chairwoman, Meng Wanzhou, to China. 

Meng's homecoming in 2021 followed a nearly three-year-long detention due to allegations of Huawei-affiliated firms attempting to sell equipment to Iran, violating U.S. sanctions. However, Meng, the progeny of Huawei's founder Ren Zhengfei, was eventually permitted to return to China after striking a deal with U.S. legal authorities.

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.