Spotlight on RH: Analyzing the Surge in Options Activity

Financial giants have made a conspicuous bearish move on RH. Our analysis of options history for RH RH revealed 8 unusual trades.

Delving into the details, we found 25% of traders were bullish, while 50% showed bearish tendencies. Out of all the trades we spotted, 2 were puts, with a value of $1,228,630, and 6 were calls, valued at $373,030.

Projected Price Targets

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $220.0 to $310.0 for RH over the last 3 months.

Volume & Open Interest Development

Looking at the volume and open interest is an insightful way to conduct due diligence on a stock.

This data can help you track the liquidity and interest for RH's options for a given strike price.

Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of RH's whale activity within a strike price range from $220.0 to $310.0 in the last 30 days.

RH 30-Day Option Volume & Interest Snapshot

Largest Options Trades Observed:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
RH PUT TRADE NEUTRAL 07/19/24 $11.7 $10.8 $11.3 $250.00 $1.1M 1.3K 1.0K
RH CALL SWEEP BEARISH 06/14/24 $39.3 $34.2 $36.6 $250.00 $175.6K 39 48
RH CALL SWEEP BULLISH 09/20/24 $47.9 $46.9 $47.9 $260.00 $47.9K 48 10
RH CALL TRADE BEARISH 01/17/25 $85.1 $84.5 $84.5 $220.00 $42.2K 28 5
RH CALL TRADE BULLISH 01/16/26 $84.4 $84.0 $84.4 $270.00 $42.2K 84 5

About RH

RH is a luxury retailer operating in the $134 billion domestic furniture and home furnishing industry. The firm offers merchandise across many categories including furniture, lighting, textiles, bath, decor, children, and is growing the presence of its hospitality business (with 16 restaurant locations). RH innovates, curates, and integrates products, categories, services, and businesses across channels and brand extensions (RH Modern and Waterworks, for example). RH is fully integrated across channels, and is positioned to broaden its total addressable market over the next decade by expanding abroad, and with its World of RH digital platform (highlighting offerings outside of home furnishings), along with future offerings in color, bespoke furniture, architeture, media, and more.

After a thorough review of the options trading surrounding RH, we move to examine the company in more detail. This includes an assessment of its current market status and performance.

RH's Current Market Status

  • With a volume of 341,179, the price of RH is down -2.22% at $276.3.
  • RSI indicators hint that the underlying stock is currently neutral between overbought and oversold.
  • Next earnings are expected to be released in 7 days.

Expert Opinions on RH

Over the past month, 2 industry analysts have shared their insights on this stock, proposing an average target price of $320.0.

  • An analyst from Telsey Advisory Group has decided to maintain their Market Perform rating on RH, which currently sits at a price target of $320.
  • An analyst from Wedbush has revised its rating downward to Neutral, adjusting the price target to $320.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.

If you want to stay updated on the latest options trades for RH, Benzinga Pro gives you real-time options trades alerts.

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Posted In: OptionsMarketsBZI-UOA
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