Decoding Booking Holdings's Options Activity: What's the Big Picture?

Financial giants have made a conspicuous bearish move on Booking Holdings. Our analysis of options history for Booking Holdings BKNG revealed 28 unusual trades.

Delving into the details, we found 32% of traders were bullish, while 50% showed bearish tendencies. Out of all the trades we spotted, 17 were puts, with a value of $736,954, and 11 were calls, valued at $515,500.

Projected Price Targets

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $2200.0 to $4500.0 for Booking Holdings over the last 3 months.

Insights into Volume & Open Interest

Looking at the volume and open interest is an insightful way to conduct due diligence on a stock.

This data can help you track the liquidity and interest for Booking Holdings's options for a given strike price.

Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Booking Holdings's whale activity within a strike price range from $2200.0 to $4500.0 in the last 30 days.

Booking Holdings Option Volume And Open Interest Over Last 30 Days

Options Call Chart

Noteworthy Options Activity:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
BKNG CALL TRADE BEARISH 01/17/25 $185.2 $175.0 $178.59 $4250.00 $89.2K 302 19
BKNG CALL TRADE BULLISH 01/17/25 $169.1 $155.6 $163.71 $4300.00 $81.8K 345 19
BKNG CALL TRADE BULLISH 01/17/25 $115.0 $105.8 $115.0 $4500.00 $80.5K 322 10
BKNG PUT TRADE BULLISH 01/16/26 $582.7 $570.1 $570.1 $4050.00 $57.0K 1 0
BKNG PUT TRADE BEARISH 01/17/25 $535.0 $527.6 $535.0 $4250.00 $53.5K 338 8

About Booking Holdings

Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airline tickets, rental cars, restaurant reservations, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, and Rentalcars.com, and has expanded into travel media with the acquisitions of Kayak and Momondo. Transaction fees for online bookings account for the bulk of revenue and profits.

Having examined the options trading patterns of Booking Holdings, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance

Booking Holdings's Current Market Status

  • Currently trading with a volume of 65,922, the BKNG's price is down by -0.01%, now at $3788.35.
  • RSI readings suggest the stock is currently is currently neutral between overbought and oversold.
  • Anticipated earnings release is in 51 days.

Professional Analyst Ratings for Booking Holdings

A total of 1 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $4342.0.

  • Maintaining their stance, an analyst from Argus Research continues to hold a Buy rating for Booking Holdings, targeting a price of $4342.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.

If you want to stay updated on the latest options trades for Booking Holdings, Benzinga Pro gives you real-time options trades alerts.

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BKNGBooking Holdings Inc
$4838.440.22%

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