Financial giants have made a conspicuous bearish move on Booking Holdings. Our analysis of options history for Booking Holdings BKNG revealed 57 unusual trades.
Delving into the details, we found 35% of traders were bullish, while 47% showed bearish tendencies. Out of all the trades we spotted, 15 were puts, with a value of $1,107,648, and 42 were calls, valued at $1,932,789.
What's The Price Target?
Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $3400.0 to $5950.0 for Booking Holdings over the recent three months.
Volume & Open Interest Trends
Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for Booking Holdings's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Booking Holdings's whale trades within a strike price range from $3400.0 to $5950.0 in the last 30 days.
Booking Holdings Option Activity Analysis: Last 30 Days
Noteworthy Options Activity:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Ask | Bid | Price | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|---|---|---|
| BKNG | PUT | SWEEP | BEARISH | 01/17/25 | $770.9 | $747.1 | $767.1 | $5700.00 | $230.1K | 0 | 3 |
| BKNG | CALL | TRADE | BEARISH | 01/17/25 | $1611.4 | $1591.4 | $1591.4 | $3400.00 | $159.1K | 103 | 1 |
| BKNG | PUT | TRADE | BULLISH | 01/16/26 | $137.9 | $130.2 | $130.2 | $3800.00 | $130.2K | 36 | 10 |
| BKNG | PUT | TRADE | BULLISH | 01/03/25 | $62.0 | $56.0 | $56.0 | $4950.00 | $112.0K | 28 | 33 |
| BKNG | PUT | TRADE | BEARISH | 01/03/25 | $105.0 | $94.7 | $105.0 | $5000.00 | $105.0K | 66 | 27 |
About Booking Holdings
Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airline tickets, rental cars, restaurant reservations, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, and Rentalcars.com, and has expanded into travel media with the acquisitions of Kayak and Momondo. Transaction fees for online bookings account for the bulk of revenue and profits.
Having examined the options trading patterns of Booking Holdings, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance
Where Is Booking Holdings Standing Right Now?
- With a volume of 78,007, the price of BKNG is down 0.0% at $4968.42.
- RSI indicators hint that the underlying stock may be approaching oversold.
- Next earnings are expected to be released in 49 days.
What The Experts Say On Booking Holdings
Over the past month, 5 industry analysts have shared their insights on this stock, proposing an average target price of $5804.4.
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20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. Click here for access. * An analyst from JMP Securities persists with their Market Outperform rating on Booking Holdings, maintaining a target price of $6100. * Maintaining their stance, an analyst from Oppenheimer continues to hold a Outperform rating for Booking Holdings, targeting a price of $6000. * Maintaining their stance, an analyst from Mizuho continues to hold a Outperform rating for Booking Holdings, targeting a price of $6000. * An analyst from JMP Securities has revised its rating downward to Market Outperform, adjusting the price target to $5400. * Consistent in their evaluation, an analyst from B of A Securities keeps a Neutral rating on Booking Holdings with a target price of $5522.
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Booking Holdings, Benzinga Pro gives you real-time options trades alerts.
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