Investors with a lot of money to spend have taken a bearish stance on RH RH.
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with RH, it often means somebody knows something is about to happen.
So how do we know what these investors just did?
Today, Benzinga's options scanner spotted 10 uncommon options trades for RH.
This isn't normal.
The overall sentiment of these big-money traders is split between 20% bullish and 60%, bearish.
Out of all of the special options we uncovered, 2 are puts, for a total amount of $77,400, and 8 are calls, for a total amount of $351,241.
Expected Price Movements
After evaluating the trading volumes and Open Interest, it's evident that the major market movers are focusing on a price band between $340.0 and $520.0 for RH, spanning the last three months.
Analyzing Volume & Open Interest
Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for RH's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of RH's whale trades within a strike price range from $340.0 to $520.0 in the last 30 days.
RH Option Activity Analysis: Last 30 Days
Noteworthy Options Activity:
| Symbol | PUT/CALL | Trade Type | Sentiment | Exp. Date | Ask | Bid | Price | Strike Price | Total Trade Price | Open Interest | Volume |
|---|---|---|---|---|---|---|---|---|---|---|---|
| RH | CALL | SWEEP | BULLISH | 09/19/25 | $82.5 | $79.8 | $82.5 | $410.00 | $82.5K | 2 | 10 |
| RH | CALL | TRADE | BEARISH | 06/20/25 | $32.8 | $30.6 | $30.6 | $520.00 | $70.3K | 92 | 0 |
| RH | CALL | TRADE | BEARISH | 05/16/25 | $55.3 | $51.5 | $51.5 | $430.00 | $51.5K | 69 | 10 |
| RH | PUT | TRADE | BULLISH | 05/16/25 | $56.8 | $54.4 | $55.0 | $430.00 | $49.5K | 58 | 9 |
| RH | CALL | TRADE | NEUTRAL | 06/20/25 | $32.5 | $29.0 | $31.0 | $520.00 | $34.1K | 92 | 34 |
About RH
RH is a luxury furniture and lifestyle retailer operating in the $134 billion domestic furniture and home furnishing industry. The firm offers merchandise across many categories including furniture, lighting, textiles, bath, decor, and children and is growing the presence of its hospitality business with 19 restaurant locations. RH innovates, curates, and integrates products, categories, services, and businesses across channels and brand extensions (RH Modern and Waterworks, for example). RH is fully integrated across channels and is positioned to broaden its addressable market over the next decade by expanding abroad, with its World of RH digital platform (highlighting offerings outside of home furnishings), and with offerings in bespoke furniture, architecture, media, and more.
Present Market Standing of RH
- Trading volume stands at 329,867, with RH's price down by -1.6%, positioned at $412.79.
- RSI indicators show the stock to be is currently neutral between overbought and oversold.
- Earnings announcement expected in 71 days.
Professional Analyst Ratings for RH
A total of 5 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $499.0.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. Click here for access. * Showing optimism, an analyst from Telsey Advisory Group upgrades its rating to Outperform with a revised price target of $500. * Consistent in their evaluation, an analyst from Loop Capital keeps a Hold rating on RH with a target price of $450. * An analyst from Barclays has elevated its stance to Overweight, setting a new price target at $515. * In a positive move, an analyst from Morgan Stanley has upgraded their rating to Overweight and adjusted the price target to $530. * Maintaining their stance, an analyst from Stifel continues to hold a Buy rating for RH, targeting a price of $500.
Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for RH with Benzinga Pro for real-time alerts.
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