Cannabis data analytics company Headset and Marijuana Business Daily have announced a data partnership.
The deal will allow MJBizDaily's journalists, editors, researchers and analysts to get access to real-time retail-derived data from the U.S. and Canada's cannabis industry.
MJBizDaily will work with Headset to develop exclusive content as part of their Annual Marijuana Business Factbook and provide more content and information at its industry-leading events - MJBizCon, MJBizConNEXT, and MJBizConINT'L.
Never miss a news story in the cannabis world. Click here to check out Benzinga Cannabis for more.
Why This Is Important
Headset uses receipt-level data from POS systems to gather information on sales across different categories, price levels, consumer behaviours and other factors. It will provide data-centric commerce information to MJBizDaily and writers will be able use for their stories, articles, reports, and eBooks.
"As an emerging industry, it is critical to have reliable and robust data that shows the growth story of cannabis combined with reporters and analysts to highlight the impact," said Cassandra Farrington, CEO and Co-Founder at MJBizDaily.
Benzinga's Cannabis Capital Conference heads to Detroit on Aug. 15 -- Click here to learn more!
© 2024 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.
Cannabis is evolving – don’t get left behind!
Curious about what’s next for the industry and how to leverage California’s unique market?
Join top executives, policymakers, and investors at the Benzinga Cannabis Market Spotlight in Anaheim, CA, at the House of Blues on November 12. Dive deep into the latest strategies, investment trends, and brand insights that are shaping the future of cannabis!
Get your tickets now to secure your spot and avoid last-minute price hikes.