Turning Point Brands' Zig-Zag Seeks To Offset Carbon Footprint Via New Partnership

Turning Point Brands TPB, a consumer products company that markets brands including Zig-Zag, has partnered with the environmental non-profit, One Tree Planted. The initiative’s goal is to offset the company’s carbon footprint produced by Zig-Zag paper products by restoring U.S. forests and cultivating a healthy climate.

“Turning Point Brands is committed to environmental sustainability, and we recognize our responsibility to help make a difference,” said Ryan Parker, Brand Manager at Zig-Zag. “As we strive to ensure that Zig-Zag paper products are ethically sourced with environmental impact as a priority, this partnership with One Tree Planted is a key opportunity for us, along with our valued customers, to further support our planet.” 

This initiative follows a year of destructive wildfires across the United States, which saw the devastation of forests. For every online customer purchase via the Zig-Zag website, a tree will be planted in a California forest – the region which suffered the most damage in 2020 than ever before. 

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Photo by Jon Flobrant on Unsplash