Intelligence for a Growing Industry: This Company Provides Some of the Best Cannabis Data

The following post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga.

The cannabis industry is growing at a faster pace than many had anticipated. An outlook of the industry shows that the sector is well on its way to becoming the largest consumer products industry in the world.

Fortune Business Insights™ projects the global cannabis market to be worth $97.35 billion by 2026. As states in the U.S. continue to pass laws that enable legal cannabis use, either for recreational or medicinal purposes, the industry will only grow.

The cannabis industry is seeing a lot of buzz on the mergers and acquisitions (M&A) front. M&A is laying a strong foundation for its continuous growth. In the last few years there have been over 300 M&A transactions involving public companies in the cannabis space.

For any business or investor in the industry, these activities mean the space is booming. But how do these individuals, firms, or investors adequately track movements in the cannabis industry to make informed investment decisions?

Easy Access to Verified Cannabis Industry Data

Luckily, Cannabiz Media has worked tirelessly over the years to build a feature-packed platform that answers the above question and other essential cannabis-related information.

The platform tracks the businesses, people, and licenses in the cannabis economy. It combines a lead database, sales, customer relationship management (CRM), email marketing, and research engine into one.

Cannabiz Media’s dataset contains verified information on over 61,000 licensed cannabis and 48,000 licensed hemp operations across the United States, Canada, and numerous international markets.

Subscribers benefit from targeted lead generation, license holder contacts and operational data, powerful marketing tools and analytics, up-to-date regulatory information, daily news alerts, and compliance verification capabilities in one easy-to-use platform. 

All Cannabis-Related Data on 1 Platform

To further enhance its services, the company has developed a business intelligence database, Cannabiz Intelligence™. It enables users to leverage Cannabiz Media’s License Database to develop board and pitch presentations, financial models, and M&A targeting using accurate data on cannabis and hemp companies and licenses.

There are 5 core benefits of the Cannabiz Intelligence platform for users who need verified cannabis and hemp company and license data.

• Research: Find cannabis and hemp intelligence on companies and licenses, with custom watch list news alerts.
• Data: Prepare board and pitch presentations with company and license data. 
• Model: Track positions and export specific data to build your models and develop reports. 
• Deal Flow: Discover M&A targets, review transactions, and simulate acquisitions. 
• Keep Score: Monitor leaderboards, valuations, and dashboard reports.

Cannabiz Media has also gathered records of 300 M&A transactions from press releases, company announcements, investor relations department, and company contacts.

What makes the company’s platform unique is it enables customers to do their own analysis, research, find targets and keep score across 41 states/territories, 13 provinces, and 21 countries outside of North America. 

Users also get information on individual cannabis businesses — the states they operate in, recent investor presentations, the management team, stock performance, financial performance, facilities, and M&A activity.

If a customer wants to get information about all the dispensaries sold in Connecticut, for example, the platform can build a quick list of all these transactions going back to 2018.

“If a company were to try and buy a Connecticut dispensary, it’s probably going to go somewhere between $12½ million and $19 million based on past sales. We help people pinpoint that type of information,” Ed Keating, Chief Data Officer of Cannabiz Media, explained.

Cannabiz Intelligence can also help customers run a simulation to try out acquisitions to get an idea of how these acquired licenses or will impact their market footprint.

Keating added, "Our goal with Cannabiz Intelligence is to provide powerful research, modeling, analytical, and presentation tools that will help the cannabis industry realize its potential and take its rightful place as a major player in the economy."

Cannabiz Media plans to update its platform to provide information about the impact of franchises and REITs on cannabis licensing. 

With the unprecedented offerings that Cannabiz Intelligence provides, companies, individuals, researchers and analysts have a lot of valuable data at their fingertips that they can download to excel to evaluate activities in the cannabis industry and make informed decisions, and people are taking notice. 

Read more about Cannabiz Media here.

The preceding post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga. Although the piece is not and should not be construed as editorial content, the sponsored content team works to ensure that any and all information contained within is true and accurate to the best of their knowledge and research. This content is for informational purposes only and not intended to be investing advice.